Marketing Manager - Digital Strategy for SaaS Scale-Up
About the Role
We're hiring a Marketing Manager to join our innovative team at Virtual Surveyor. This Marketing Manager position is a unique opportunity to shape the future of digital marketing in the land surveying and drone mapping industry. As a Marketing Manager, you will implement our marketing strategy with a strong focus on digital marketing, including SEO and Google Ads, to drive growth and brand recognition.
What You'll Do
- Lead generation: Optimize SEO and set up Google ad campaigns to improve lead quality.
- Digital marketing: Update the website, create engaging content for social media, and organize webinars and online demo sessions.
- Brand development: Establish Virtual Surveyor as a trusted brand in the surveying industry.
- Brand awareness: Implement strategies to increase visibility and top-of-mind awareness within the target audience.
- Budget ownership: Allocate and adjust the marketing budget to maximize returns and track performance metrics.
Requirements
- Proven marketing skills in a similar industry (technology/software/land surveying).
- Extensive knowledge of digital marketing, including SEO and Google Ads.
- Experience managing a budget effectively.
- Excellent communication and interpersonal skills.
- Perfect English language skills; knowledge of a second language is an advantage.
Nice to Have
- Curiosity and a hands-on approach.
- Tech-savviness and a keen interest in software and technology.
- Ability to work independently and as part of a team.
What We Offer
- Full-time open-ended contract with an attractive salary and benefits.
- Possibility of remote work and flexible hours.
- A growing and international team that values interpersonal relationships.
- A company culture that focuses on creativity, candor, and ownership.
This Marketing Manager role at Virtual Surveyor offers a unique opportunity to shape digital marketing strategies in a growing SaaS company. Enjoy remote work and a supportive culture.
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