Senior Manager, Enrollment Marketing - Remote

About the Role

We are seeking a passionate and experienced Senior Manager, Enrollment Marketing - Remote to lead our marketing initiatives in the healthcare sector. In this role, you will develop and execute multi-channel marketing strategies aimed at enhancing enrollment and engagement in women's healthcare services. As a key member of our team, you'll work closely with cross-functional partners to drive impactful campaigns that resonate with our target audience.

What You'll Do

• Lead the development and execution of enrollment marketing strategies that align with our business goals.
• Manage multi-channel marketing campaigns, including digital, email, and event marketing.
• Analyze data to measure campaign effectiveness and optimize future marketing efforts.
• Collaborate with creative teams to produce compelling marketing materials and content.
• Engage with stakeholders to ensure alignment on marketing objectives and strategies.
• Monitor industry trends and competitor activities to inform marketing strategies.
• Oversee the marketing budget and ensure efficient allocation of resources.
• Foster a culture of innovation and continuous improvement within the marketing team.

Requirements

• 5+ years of experience in enrollment marketing or a related field.
• Proven track record of managing successful marketing campaigns in the healthcare sector.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent communication and collaboration skills.
• Experience with marketing automation tools and CRM systems.
• Ability to work independently and manage multiple projects simultaneously.
• Knowledge of healthcare marketing regulations and best practices.
• Passion for women's health and a commitment to improving patient engagement.

Nice to Have

• Experience in a SaaS environment.
• Familiarity with digital health technologies.
• Certification in marketing or related fields.

What We Offer

• Competitive salary range of $120,000–$150,000.
• Fully remote position with flexible working hours.
• Comprehensive medical, dental, and vision insurance.
• 401(k) plan with company match.
• Unlimited PTO policy to support work-life balance.
• Access to wellness benefits like Wellhub and Talkspace.
• Opportunity to work with a mission-driven team dedicated to women's healthcare.