Field Marketing & Events Manager - DACH & Benelux
About the Role
We are seeking a talented and experienced Field Marketing & Events Manager to join Deel's dynamic team. This remote position focuses on driving our marketing efforts across the DACH & Benelux regions. As a Field Marketing & Events Manager, you will play a crucial role in executing integrated marketing campaigns that enhance our brand visibility and generate leads.
What You'll Do
- Own the strategy and execution of Deel's field marketing programs, including regional trade shows, industry conferences, executive dinners, and webinars.
- Approach every event and webinar as a fully integrated campaign, defining target audiences and coordinating pre-event demand generation.
- Manage onsite execution and drive structured post-event follow-up to nurture leads and maximize ROI.
- Develop localized messaging and assets in collaboration with regional leads, ensuring brand consistency.
- Partner with Sales and SDR teams to align event activity with pipeline outcomes and maximize lead conversion.
- Manage all operational aspects of the program, including vendor relationships, budget tracking, and logistics.
- Define and own KPIs for all regional programs, focusing on pipeline contribution and engagement quality.
- Utilize performance data and sales feedback to continuously refine the event and webinar strategy.
Requirements
- 4-6 years of experience in field marketing, specifically in event and webinar management within a B2B SaaS or enterprise technology environment.
- Proven ability to run events and webinars as integrated marketing campaigns with measurable impact.
- Strong understanding of demand generation principles and how field marketing connects to pipeline and revenue.
- Analytical mindset with the ability to define success metrics and translate data into strategic recommendations.
- Excellent project management skills, capable of managing multiple programs in a fast-paced environment.
- Proficiency in Salesforce, HubSpot, Looker, and Swoogo preferred.
- Fluent in German and professional English; proficiency in Dutch is a plus.
- Willingness to travel across the region for event execution (30-40%).
Nice to Have
- Experience in a fast-growing startup environment.
- Knowledge of the latest trends in field marketing and event management.
What We Offer
- Competitive salary and stock grant opportunities based on your role and location.
- Flexible remote work options, including access to WeWork spaces.
- A diverse and inclusive workplace that values different perspectives and experiences.
- Comprehensive benefits package tailored to your employment status and country.
- Opportunities for professional growth and development in a rapidly evolving industry.
This role offers a unique opportunity to lead field marketing initiatives in a rapidly growing company. Enjoy the flexibility of remote work and a competitive salary while making a significant impact on marketing strategies.
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