Senior Frontend Engineer - Growth Insights at Kraken

About the Role

We're hiring a Senior Frontend Engineer - Growth Insights to join our dynamic team at Kraken. As a Senior Frontend Engineer, you will play a pivotal role in shaping the future of crypto by developing innovative solutions that enhance our analytics capabilities. This is a fully remote position, allowing you to work from anywhere while contributing to a mission-driven company that is committed to accelerating the global adoption of cryptocurrency.

What You'll Do

• Develop and maintain shared libraries and best practices for event tracking across multiple codebases, ensuring consistency and high-quality data collection across Kraken’s frontend platforms.
• Ensure data quality and consistency by building robust validation, monitoring, and alerting systems that proactively detect and prevent data issues.
• Document and evangelize best practices for analytics implementation, creating a clear and accessible knowledge base for engineers and analysts.
• Collaborate with Data Engineering and Analytics teams to ensure event data is aligned with our source of truth, supporting reliable decision-making.
• Continuously optimize our MarTech stack, evaluating and integrating tools that enhance tracking, attribution, and customer insights.
• Improve event and attribution modeling, enabling more accurate insights into user journeys, marketing performance, and product engagement.
• Map and refine event data flows to reduce redundancy and improve efficiency, transparency, and cost-effectiveness across our analytics architecture.
• Support experimentation infrastructure by helping teams design and implement A/B testing frameworks as needed.

Requirements

• 6+ years of experience in frontend development with strong expertise in React.js (web or React Native) and TypeScript.
• Deep understanding of web and mobile tracking technologies and analytics platforms, such as Google Tag Manager, Google Analytics, Segment, Mixpanel, and AppsFlyer.
• Proven ability to audit, troubleshoot, and resolve data discrepancies in complex tracking systems.
• Experience working across multiple teams and codebases to implement consistent tracking strategies.
• Strong communication and collaboration skills, with the ability to align engineering, marketing, and analytics on tracking best practices.

Nice to Have

• Hands-on experience with frontend testing frameworks and modern build pipelines.
• Experience with large-scale data tracking and analytics infrastructure is a plus.
• Knowledge of marketing automation solutions and advertising network integrations.
• Familiarity with A/B testing solutions and experimentation methodologies.
• Back end engineering experience is a plus.
• Understanding of cryptocurrency, blockchain technology, and decentralized applications.

What We Offer

• Competitive salary range of $110.4K - $220.8K, commensurate with experience.
• Fully remote work environment with flexibility in work hours.
• Opportunity to work with a highly skilled team of professionals in the crypto space.
• Access to continuous learning and professional development opportunities.
• Inclusive company culture that values diversity and promotes equal opportunity.

Join us at Kraken and be part of a team that is building the future of crypto. Apply today to become a Senior Frontend Engineer - Growth Insights!