Talantix.io
Plumber Marketing USA•01.03.26
AI SCORE 8.5

On-Page SEO Specialist - Remote Position

$60K–$80K/year
RemoteSEO & Digital Marketing
SEO•Keyword Research•Content Management Systems•WordPress•On-page SEO•Content Writing•Data Analytics

About the Role

We are seeking a talented On-Page SEO Specialist to join our team remotely. In this role, you will implement and optimize on-page content across client websites to enhance search engine visibility and user engagement for plumbing and HVAC local businesses. As an On-Page SEO Specialist, you will be instrumental in mapping out newly onboarded clients’ SEO strategies, including service area research, keyword targeting, and website performance analysis.

What You'll Do

  • Conduct comprehensive research on the client’s service area to identify target cities for their new website, focusing on keyword search volume, population, and household income.
  • Perform existing website audits to assess current performance and identify areas for improvement, ensuring effective content transfer.
  • Execute keyword research to determine primary, secondary, and semantic keywords for service pages on client websites.
  • Develop a clear website structure and navigation, establishing a user-friendly experience with a consistent URL structure.
  • Create SEO-optimized meta titles, descriptions, and H1 tags to enhance visibility.
  • Quality assurance of copywriter content to ensure adherence to SEO best practices, including keyword targeting and internal linking.
  • QA both staging and published websites to confirm all SEO elements are correctly implemented post-onboarding.
  • Collaborate with GBP Specialists, Technical SEO Specialists, and the SEO Director to align strategies and optimize performance.

Requirements

  • 3+ years of experience in an SEO-specific role, such as an SEO Specialist or Manager.
  • 1+ years of experience working with local businesses, preferably in service-based industries.
  • Fluent in English with strong content writing skills.
  • In-depth knowledge of on-page SEO best practices, including keyword placement and content formatting.
  • Proficiency with content management systems, particularly WordPress.
  • Strong attention to detail and ability to follow structured guidelines.
  • Basic understanding of SEO analytics and content performance metrics.

Nice to Have

  • Experience with technical SEO practices.
  • Familiarity with backlinking strategies.
  • Knowledge of performance testing tools.

What We Offer

  • Competitive salary ranging from $60,000 to $80,000 per year.
  • Fully remote work environment.
  • Flexible working hours aligned with Central Standard Time.
  • Opportunities for professional development and growth.
  • Collaborative team culture with a focus on innovation.
Language Requirements
EnglishC1
BasicIntermediateAdvancedNative
Why This Job8.5 of 10

This On-Page SEO Specialist role offers a unique opportunity to work remotely while enhancing the online presence of local plumbing and HVAC businesses. With competitive pay and a focus on professional growth, it's an attractive position for SEO professionals.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

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Proficient in utilizing tools like Google Analytics and SEMrush for data-driven decision-making, enabling effective tracking of SEO performance and user engagement metrics.

→

Self-motivated and disciplined, with the ability to manage multiple projects and deadlines in a fully remote environment, ensuring consistent productivity and focus without direct supervision.

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Strong understanding of on-page SEO best practices, including effective use of meta tags, header tags, and keyword optimization within WordPress, along with a creative flair for crafting engaging content that resonates with target audiences.

Learning Resources

→SEO Training Course by Mozcourse
→On-Page SEO: The Definitive Guidearticle
→WordPress for SEO: Best Practicesguide

Career Path

On-Page SEO Specialist(Now)→SEO Manager(1-2 years)→Digital Marketing Strategist(3-5 years)

Market Overview

Market Size 2024
$92.6B
Annual Growth
17.6%
AI Adoption in SEO
45%
Investment in Digital Marketing
+25%
Labour Demand for SEO Specialists
+28%
Avg Salary for On-Page SEO Specialist
$65K

Skills & Requirements

Required
SEOKeyword ResearchContent Management Systems
Growing in Demand
Technical SEOData VisualizationContent Strategy
Declining
Keyword StuffingFlash-based SEO Techniques

Domain Trends

Increased Use of AI in SEO
By 2025, 70% of SEO professionals are expected to use AI tools to optimize content, leading to more data-driven strategies.
Voice Search Optimization
Voice search is projected to account for 50% of all searches by 2025, requiring SEO specialists to adapt strategies for natural language processing.
Mobile-First Indexing
As of 2024, over 60% of websites are expected to be optimized for mobile-first indexing, highlighting the need for SEO specialists to prioritize mobile usability.

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