Blue Tangerine07.02.26
AI SCORE 8.5

Mid-Level SEO Specialist - Home Builder Industry

$60K–$75K/year

About the Role

We are seeking a talented Mid-Level SEO Specialist to join our remote team at Blue Tangerine. As an SEO Specialist, you will play a crucial role in developing and executing effective SEO strategies for our clients in the home builder industry. This is a fantastic opportunity for someone who is passionate about SEO and wants to make a significant impact in a growing digital agency.

What You'll Do

  • Perform detailed SEO audits and identify priority improvements for clients.
  • Create and update SEO strategies and roadmaps aligned with client goals.
  • Conduct keyword research and competitive analysis for content planning.
  • Guide content teams with brief creation, optimization recommendations, and review.
  • Support or manage Google Business Profile (GBP) optimization.
  • Collaborate with partners/vendors to enhance SEO delivery.
  • Package and present monthly reports with insights and next steps.
  • Track performance using Google Analytics, GSC, Semrush, and other tools.
  • Stay current on SEO best practices, AI/automation tools, and algorithm updates.

Requirements

  • 3+ years of hands-on SEO experience (agency or in-house).
  • Strong grasp of SEO fundamentals: on-page, technical, content, local.
  • Experience with Semrush, ScreamingFrog, Google Analytics, and GSC.
  • Ability to write clear, actionable SEO briefs and recommendations.
  • Comfort working directly with clients and explaining SEO in plain language.
  • Excellent task management, prioritization, and communication skills.

Nice to Have

  • Familiarity with home builder or local service industry SEO.
  • Experience with AI-assisted SEO workflows.
  • Schema markup, Core Web Vitals, or GA4 configuration experience.
  • Understanding of GEO (generative engine optimization) and AI search.

What We Offer

  • 100% remote team with a supportive, flexible work environment.
  • Collaborative culture where your contributions are seen and appreciated.
  • A growing niche agency with established clients and strong demand.
  • Leadership that invests in employee development and mentorship.
  • Opportunity to shape the future of our SEO delivery process.
Why This Job8.5 of 10

This Mid-Level SEO Specialist role at Blue Tangerine offers a unique opportunity to work remotely while driving impactful SEO strategies for the home builder industry. With a competitive salary and a supportive work environment, it's an excellent chance for growth.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

Proficient in using SEO tools like SEMrush and ScreamingFrog to analyze website performance and identify optimization opportunities specific to the home builder industry.

Self-motivated and organized, demonstrating the ability to manage multiple SEO projects remotely while adhering to deadlines and delivering quality content strategies.

Analytical mindset with experience in Google Analytics to interpret data effectively, allowing for the adjustment of strategies based on performance metrics and trends.

Learning Resources

The Beginner's Guide to SEOguide

Career Path

Mid-Level SEO Specialist(Now)SEO Manager(1-2 years)Director of SEO/Head of Digital Marketing(3-5 years)

Market Overview

Market Size 2024
$92.5B
Annual Growth
18.4%
AI Adoption in SEO
45%
Investment in SEO Tools
+25%
Labour Demand for SEO Specialists
+30%
Avg Salary for Mid-Level SEO Specialist
$75K

Skills & Requirements

Required
SEOGoogle AnalyticsSEMrush
Growing in Demand
Technical SEOData AnalysisContent Marketing
Declining
Keyword StuffingFlash-based Websites

Domain Trends

Increased Use of AI Tools
45% of SEO professionals are now utilizing AI tools for keyword analysis and content optimization, significantly enhancing efficiency.
Focus on User Experience (UX)
Google's Core Web Vitals are now a ranking factor for 70% of websites, pushing SEO strategies to prioritize UX and site performance.
Voice Search Optimization
With 50% of all searches expected to be voice-based by 2025, SEO strategies are increasingly incorporating voice search optimization techniques.

Industry News

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