Talantix.io
Teneo•25.02.26
AI SCORE 8.5

Late Co-Founder - CMO /​ Growth for Web3 Startup

$60K–$120K/year
RemoteWeb3
Marketing Strategy•Community Management•User Acquisition•B2B Marketing•Content Creation•Market Intelligence

About the Role

We are looking for a Late Co-Founder - CMO / Growth to join Teneo Protocol, a full-stack infrastructure for the agentic internet. This is not just a marketing hire; it’s a seat at the founding table. As a Late Co-Founder, you will take full ownership of how Teneo shows up in the world, shaping our narrative, growth, community, brand, and go-to-market strategies. This role offers you the opportunity to work remotely and lead a dynamic team in a rapidly evolving industry.

What You'll Do

  • Own the full-scope marketing strategy, driving growth and ecosystem development.
  • Lead user acquisition, engagement, and retention initiatives across crypto and AI sectors.
  • Develop compelling narratives, content, and thought leadership that resonate with users, developers, and enterprises.
  • Oversee the user journey from end-to-end, including the website, landing pages, dashboards, and agent console.
  • Implement B2B marketing strategies for enterprise adoption of our Agent Console and Consumer SDK.
  • Conduct market intelligence to analyze competitors, trends, and community signals.

Requirements

  • Proven experience as a founder or in a role with true end-to-end ownership.
  • Deep understanding of Web3, protocols, infrastructure, and crypto go-to-market strategies.
  • Ability to simplify deeply technical products and make them feel inevitable to users.
  • Self-starter who thrives in a remote work environment and can move quickly.
  • Prepared to lead through Token Generation Event (TGE) and beyond.

Nice to Have

  • Experience in community building and management.
  • Strong background in digital marketing and growth hacking.
  • Familiarity with decentralized applications and AI technologies.

What We Offer

  • Competitive salary ranging from $60,000 to $120,000 per year.
  • Founder-grade token allocation as part of your compensation.
  • Flexible remote work environment.
  • Opportunity to shape the future of autonomous AI infrastructure.
  • Join a passionate team of 15 with a clear product-market fit.
Why This Job8.5 of 10

This Late Co-Founder role at Teneo offers a unique opportunity to lead marketing strategies in the Web3 space while working remotely. With competitive compensation and equity, it's perfect for a self-starter ready to make an impact.

Salary Range
Required
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Optional
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Bonus
0/1

Who Will Succeed Here

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Deep understanding of Web3 technologies and their implications for marketing strategy, with experience in blockchain, NFTs, and decentralized finance (DeFi) to effectively engage target audiences.

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Proven track record in building and managing online communities, particularly within the Web3 space, showcasing skills in leveraging platforms like Discord and Telegram for user acquisition and retention.

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Strong analytical mindset with experience in market intelligence tools and data-driven decision-making, capable of adapting strategies based on real-time feedback and trends in the rapidly evolving tech landscape.

Learning Resources

→Web3 Marketing Strategy Guideguide
→Digital Marketing Specializationcourse
→The Ultimate Guide to Community Managementarticle

Career Path

Late Co-Founder - CMO / Growth for Web3 Startup(Now)→Chief Marketing Officer for a Mid-sized Tech Firm(2-4 years)→Chief Growth Officer or VP of Marketing at a Leading Tech Company(5-7 years)

Market Overview

Market Size 2024
$7.5B
Annual Growth
23.1%
AI Adoption in Marketing
63%
Investment in Web3 Marketing
+150%
Labour Demand for Marketing Roles
+35%
Avg Salary for CMO in Web3
$180K

Skills & Requirements

Required
Marketing StrategyCommunity ManagementUser Acquisition
Growing in Demand
Data AnalyticsBlockchain TechnologySEO Optimization
Declining
Traditional AdvertisingEmail Blasting

Domain Trends

Shift Towards Decentralized Marketing
With 45% of marketers in the Web3 space adopting decentralized platforms, traditional marketing methods are being replaced by community-driven strategies.
Rise of AI-Driven Marketing Tools
Over 70% of Web3 startups are investing in AI tools for user acquisition and content creation, enhancing efficiency and targeting.
Increased Focus on Community Engagement
Reports indicate that 80% of successful Web3 projects attribute their growth to strong community management and engagement strategies.

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