Strategic Social Media & Content Advisor - Remote

About the Role

We are seeking a Strategic Social Media & Content Advisor to join our dynamic team at KPN. This remote role offers an exciting opportunity to leverage your organizational skills, strategic knowledge, and creative experience in social media to enhance one of the strongest brands in the Netherlands. As a Strategic Social Media & Content Advisor, you will combine project and stakeholder management with strategic insight and creative power. You will translate data, platform insights, and audience behavior into social content that contributes to brand and business objectives.

What You'll Do

• Develop social strategies and translate insights from data, trends, audience insights, and platform behavior into concepts, campaigns, and content that drive brand consideration and conversion.
• Ensure that social media contributes structurally to the mid-funnel strategy and monitor KPIs such as CPO, reach, traffic, engagement, and brand impact.
• Oversee social productions from idea to launch, ensuring quality, budget, planning, and output are maintained.
• Create innovative series and formats for TikTok, YouTube, Reddit, Snapchat, and Meta, ensuring creativity and platform logic come together.
• Encourage 'Social First thinking' within teams and agencies, ensuring content is distinctive, relevant, and platform-specific.
• Inspire others with your creative social updates and maintain a healthy ambition to drive results.
• Analyze content and campaign performance and translate insights into improvements in formats, distribution, and creation.
• Develop decks and presentations that showcase how social media contributes to brand and business goals.

Requirements

• Master's degree or equivalent work and thinking level.
• At least 5 years of proven experience in social media strategy and content development.
• Demonstrated experience in analyzing and optimizing social media campaigns based on KPIs.
• Experience leading social content productions and managing external agencies.
• Strong strategic thinking and stakeholder management skills.
• Creative and platform-oriented mindset.

Nice to Have

• Experience with emerging social media platforms and trends.
• Familiarity with data analytics tools for social media.
• Previous experience in a telecom or tech industry.

What We Offer

• Competitive salary of €100,000 per year.
• Flexible remote work options with two office days per week in Rotterdam.
• Opportunity to work with a leading brand in the telecom industry.
• Dynamic and collaborative team environment.
• Professional development opportunities.
• Access to the latest tools and technologies.