Senior Marketing Data Scientist - Gaming Analytics
About the Role
We are seeking a Senior Marketing Data Scientist - Gaming Analytics to join our dynamic team at Blueprint Technologies. This Senior Marketing Data Scientist remote role will allow you to leverage your expertise in data science to drive actionable insights for a leading AAA gaming studio. You will collaborate closely with marketing, product, and engineering teams to optimize player engagement and retention strategies.
What You'll Do
- Drive actionable insights that inform Player Lifecycle Marketing strategy for a large AAA gaming studio.
- Analyze marketing A/B test results and evaluate evergreen campaign performance.
- Transform complex analyses into clear, executive-ready narratives connecting campaign activity to measurable business outcomes.
- Maintain and enhance Power BI dashboards to visualize campaign-level and lifecycle performance impact.
- Build and maintain causal inference frameworks and pipelines to support data-driven recommendations.
- Collaborate with cross-functional teams to define success metrics and measurement plans.
- Provide concise and consistent communication across stakeholders regarding assumptions and limitations in analysis.
- Recommend future experiments and testing roadmap additions based on insights.
Requirements
- 7+ years of overall experience in data science, analytics, or related field.
- 5+ years of hands-on SQL experience.
- 5+ years of Python experience.
- 5+ years presenting data insights to stakeholders.
- 3+ years building dashboards, preferably in Power BI.
- Strong experience analyzing marketing campaigns and experimentation results.
- Excellent written and verbal communication skills.
- Ability to work in fast-paced, cross-functional environments.
Nice to Have
- Experience in the gaming industry.
- Familiarity with SparkSQL, Databricks, or Azure Data Explorer.
- Experience with marketing platforms such as Braze, Salesforce, or CleverTap.
- Strong storytelling ability connecting data to actionable insights.
- Interest in gaming and player behavior analytics.
What We Offer
- Competitive salary range of $140,000 to $150,000 per year.
- Comprehensive benefits package including medical, dental, and vision coverage.
- Flexible Spending Account and 401k program.
- Generous PTO offerings and parental leave.
- Opportunities for professional growth and development.
- Hybrid work environment allowing flexibility.
This Senior Marketing Data Scientist role at Blueprint Technologies offers a unique opportunity to work in the gaming industry. With a competitive salary and hybrid work model, it's a great chance to leverage your data science skills.
Who Will Succeed Here
Proficient in SQL and Python, with a strong ability to manipulate and analyze large datasets to derive actionable insights, particularly in gaming analytics contexts.
Demonstrates a strong understanding of A/B testing methodologies and data visualization best practices using tools like Power BI, enabling effective communication of complex data findings to non-technical stakeholders.
Possesses a proactive mindset with a strong analytical approach to problem-solving, capable of working effectively in a hybrid environment by balancing remote collaboration with in-office teamwork.
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