Vanta09.03.26
AI SCORE 8.5

Senior Manager, Growth & Demand - Remote

$178K–$209K/year

About the Role

Vanta is hiring a full-time Senior Manager, Growth & Demand to join our dynamic team, working remotely from the United States. In this role, you will be responsible for driving growth strategies and demand generation initiatives that will significantly impact our business. As a Senior Manager, you will lead a team of marketing professionals, collaborating with cross-functional teams to enhance our market presence and achieve our ambitious growth targets.

What You'll Do

  • Develop and implement comprehensive growth strategies to increase market share and drive revenue.
  • Lead and mentor a team of marketing specialists focused on demand generation and customer acquisition.
  • Analyze market trends and customer insights to inform strategic decisions and optimize marketing campaigns.
  • Collaborate with sales and product teams to align growth initiatives with overall business objectives.
  • Utilize data-driven insights to measure the effectiveness of marketing efforts and adjust strategies accordingly.

Requirements

  • 5+ years of experience in growth marketing or demand generation, preferably in a B2B SaaS environment.
  • Proven track record of successfully driving growth initiatives and achieving measurable results.
  • Strong analytical skills with the ability to interpret data and make informed decisions.
  • Excellent leadership and team management skills.
  • Exceptional communication and interpersonal skills.

Nice to Have

  • Experience with marketing automation tools and CRM systems.
  • Familiarity with SEO, content marketing, and digital advertising.
  • Knowledge of the latest trends in growth marketing and demand generation.

What We Offer

  • Competitive salary range of $178,000 - $209,000 per year.
  • Flexible remote work environment with a focus on work-life balance.
  • Opportunities for professional development and career advancement.
  • A collaborative and inclusive company culture.
  • Comprehensive health benefits and wellness programs.
Why This Job8.5 of 10

This Senior Manager, Growth & Demand role at Vanta offers a competitive salary and the chance to lead impactful growth strategies in a flexible remote environment.

Salary Range
Required
0/1
Optional
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Bonus
0/1

Who Will Succeed Here

Proficient in marketing automation tools such as HubSpot or Marketo, with a proven track record of implementing successful demand generation campaigns that leverage data analytics to optimize performance.

Adaptable and self-motivated, thriving in a remote work setting while effectively managing a distributed team, utilizing tools like Slack and Asana for project management and collaboration.

Deep understanding of growth marketing metrics, including customer acquisition cost (CAC) and lifetime value (LTV), with a strategic mindset focused on data-driven decision-making and continuous improvement.

Learning Resources

Growth Marketing Coursecourse

Career Path

Senior Manager, Growth & Demand(Now)Director of Growth Marketing(1-2 years)VP of Marketing(3-5 years)

Market Overview

Market Size 2024
$19.3B
Annual Growth
14.2%
AI Adoption in Marketing
78%
Investment in Marketing Automation
+120%
Labour Demand for Growth Marketing Roles
+25%
Avg Salary for Senior Growth Managers
$130K

Skills & Requirements

Required
Growth MarketingDemand GenerationData Analysis
Growing in Demand
Content Marketing StrategySearch Engine Optimization (SEO)Customer Relationship Management (CRM) Tools
Declining
Traditional Advertising TechniquesBatch Email Marketing

Domain Trends

Rise of AI-Driven Marketing
By 2025, 80% of marketing leaders will be using AI for demand generation, significantly increasing campaign effectiveness.
Increased Focus on Customer Experience
70% of companies are prioritizing customer experience in their growth strategies, leading to higher retention rates.
Shift Towards Omnichannel Marketing
Over 60% of marketers are investing in omnichannel strategies, which are shown to increase customer engagement by 30%.

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