Product Marketing Manager - SMB Focused Remote Role

About the Role

We are seeking a Product Marketing Manager (PMM) for small businesses (SMB) to join our dynamic team at OpenAI. In this remote position, you will define and drive marketing strategies that fuel adoption, engagement, and long-term growth across OpenAI’s product portfolio serving small business customers. This includes ChatGPT Business, our API/Platform, Codex, and new products and features designed to help small businesses build, automate, and scale with AI.

What You'll Do

• Develop and execute SMB-focused go-to-market strategies across ChatGPT Business, the OpenAI API, Codex, and new product launches.
• Define segmentation, positioning, and messaging tailored to small business personas across industries, roles, and levels of technical maturity.
• Collaborate with product and research teams to translate complex technical concepts into clear, user-centric messaging.
• Leverage market research and competitive analysis to inform product positioning and identify growth opportunities.
• Create and manage marketing campaigns, content, and materials that grow engagement, adoption, and revenue.
• Analyze product usage data and user feedback to refine marketing strategies and improve user experience.

Requirements

• 12+ years of experience in product marketing or segment marketing within technology or SaaS.
• Experience marketing platform, developer, or product-led offerings to SMB or mid-market audiences.
• Strong understanding of AI technologies and the ability to articulate their value to both technical and non-technical business users.
• Proven track record of leading successful product launches or growth initiatives that drive adoption and expansion.
• Comfortable working cross-functionally in a fast-paced, dynamic environment.
• Customer-back approach to segmentation, positioning, and lifecycle strategy.

Nice to Have

• Experience with digital marketing tools and analytics platforms.
• Familiarity with customer relationship management (CRM) systems.
• Knowledge of content marketing strategies.

What We Offer

• Competitive salary range of $284,000 – $315,000 per year.
• Flexible hybrid work model with 3 days in the office per week.
• Relocation assistance for new employees.
• Opportunity to work with cutting-edge AI technologies.
• Collaborative and inclusive company culture.