Events Marketing Manager - Remote
About the Role
We are looking for a talented Events Marketing Manager to join our team at EvenUp, a leader in LegalTech. This remote position offers you the opportunity to craft, execute, and measure in-person hosted events that will significantly impact our sales pipeline across the United States. You will play a crucial role in our mission to close the justice gap using technology and AI.
What You'll Do
- Plan, build, and execute event concepts and experiences targeting prospects and customers through our owned/hosted field marketing events program.
- Implement event programs while using your creativity and expertise to develop outstanding, scalable, and in-person experiences to drive new business and upsells.
- Forecast, measure, analyze, and report on the impact of demand creation activities on sales pipeline, revenue, and conversion against the agreed pipeline goals.
- Own pipeline targets, marketing lead funnel after events, and conversion metrics for go-to-market, as well as the team’s efforts to improve and optimize our events programs for maximum ROI.
- Communicate regularly with stakeholders on program results and findings for your events; aggregate results weekly, monthly, and quarterly for marketing and sales leadership.
- Work on multiple, simultaneous events that require both strategic thinking and creativity, as well as high-speed tactical execution.
- Develop templated, scalable event programs that will grow with the company.
Requirements
- 3+ years of proven experience in a B2B event marketing role.
- Creative and innovative thinking with a willingness to take risks, iterate, and learn.
- Exceptional project and time management skills - highly organized, detailed, focused, results-driven, and accountable.
- Experience with planning and carrying out multiple, sophisticated marketing events and campaigns while working towards strategic goals.
- Excellent interpersonal skills to deal professionally with senior executives, sales team members, vendors, and team members at all skill levels.
- Self-starter, highly motivated, and able to think through problems to come up with innovative solutions.
- Working knowledge of Salesforce CRM, Google Workspace, and other sales and marketing systems.
Nice to Have
- Experience successfully managing third-party vendors, contractors, and budgets.
What We Offer
- Choice of medical, dental, and vision insurance plans for you and your family.
- Flexible paid time off, sick leave, short-term and long-term disability.
- 10 US observed holidays, and Canadian statutory holidays by province.
- A home office stipend.
- 401(k) for US-based employees and RRSP for Canada-based employees.
- Paid parental leave.
- A local in-person meet-up program.
- Hubs in San Francisco and Toronto.
This Events Marketing Manager role at EvenUp offers a unique opportunity to work remotely while driving impactful events in the LegalTech industry. With competitive compensation and a focus on innovation, it's a great chance to make a difference.
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