Talantix.io
Douro Labs•13.02.26
AI SCORE 8.5

Enterprise Marketing Lead - Remote Position

$120K–$150K/year
RemoteWeb3 Marketing
B2B Marketing•SaaS•Market Data•Financial Institutions•Digital Marketing•Storytelling•Lead Generation

About the Role

Douro Labs is hiring an Enterprise Marketing Lead to drive our go-to-market strategy for institutional-grade market data. This Enterprise Marketing Lead remote position offers the opportunity to shape marketing strategies that resonate with financial institutions and enhance our B2B subscription products. As part of our dynamic team, you will play a pivotal role in establishing Pyth as a leading provider of market data for institutional clients.

What You'll Do

  • Develop and execute a comprehensive B2B marketing strategy that positions Pyth as a top-tier market data provider.
  • Create high-conversion marketing assets, including 1-pagers and case studies, specifically tailored to financial institutions.
  • Own the entire marketing funnel, from awareness to lead generation, across all marketing channels.
  • Collaborate closely with business development and engineering teams to translate complex data offerings into clear, compelling value propositions.
  • Analyze performance metrics across campaigns and leverage insights to optimize messaging and channel strategies.
  • Manage relationships with agencies, vendors, and internal stakeholders to ensure optimal execution of marketing initiatives.

Requirements

  • Proven success in marketing data or SaaS products to financial institutions.
  • Deep understanding of institutional workflows, market data needs, and decision-making processes.
  • Excellent storytelling skills, with the ability to synthesize technical product features into concise business value.
  • Experience supporting enterprise sales teams with collateral, campaigns, and account-based marketing.
  • Ability to operate with autonomy, initiative, and a bias toward measurable outcomes.

Nice to Have

  • Experience in the DeFi space or related industries.
  • Familiarity with digital marketing tools and analytics platforms.
  • Strong network within the financial services industry.

What We Offer

  • Competitive salary ranging from $120,000 to $150,000 per year.
  • Flexible remote work environment with a global team.
  • Opportunities for professional development and growth.
  • Collaborative and innovative team culture.
  • Access to cutting-edge tools and technologies in the DeFi space.
Language Requirements
EnglishC1
BasicIntermediateAdvancedNative
Why This Job8.5 of 10

This Enterprise Marketing Lead role at Douro Labs offers a unique opportunity to drive innovative marketing strategies in the DeFi space while working remotely. Competitive salary and a collaborative team culture make it an attractive position.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

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Proficient in B2B marketing strategies specifically tailored for SaaS products, with a strong understanding of how to effectively target financial institutions using tools like HubSpot and Salesforce.

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Demonstrates a self-motivated and proactive work style suited for remote environments, thriving in independent tasks while effectively collaborating with cross-functional teams through digital communication platforms.

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Possesses a data-driven mindset with extensive experience in analyzing market trends and metrics to inform storytelling and lead generation strategies, ensuring alignment with the needs of institutional clients.

Learning Resources

→B2B Marketing Strategy: How to Attract and Retain Customerscourse
→The Ultimate Guide to SaaS Marketingarticle
→Digital Marketing Specializationcourse

Career Path

Enterprise Marketing Lead(Now)→Director of Marketing(1-2 years)→VP of Marketing(3-5 years)

Market Overview

Market Size 2024
$650B
Annual Growth
11.2%
AI Adoption in Marketing
78%
Investment in Digital Marketing Tools
+25%
Labour Demand for B2B Marketing Roles
+15%
Avg Salary for Enterprise Marketing Lead
$130K

Skills & Requirements

Required
B2B MarketingSaaSMarket Data
Growing in Demand
Content MarketingData AnalyticsMarketing Automation
Declining
Traditional Print AdvertisingCold Calling

Domain Trends

Rise of Account-Based Marketing (ABM)
ABM strategies are becoming critical, with 70% of B2B marketers indicating they are adopting ABM to enhance customer engagement.
Increased Focus on Personalization
79% of consumers are more likely to engage with brands that offer personalized experiences, pushing B2B firms to invest in tailored marketing strategies.
Integration of AI in Lead Generation
AI tools are transforming lead generation processes, with companies reporting a 30% increase in lead quality through AI-driven insights.

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