Talantix.io
EBQ•06.03.26
AI SCORE 8.5

Digital Marketing Specialist - Remote Position

$45K–$55K/year
RemoteB2B SaaS
Digital Marketing•PPC•Email Marketing•Google Analytics•Hubspot•Marketo•HTML•CSS

About the Role

We are seeking a talented Digital Marketing Specialist to join our team remotely. In this role, you will contribute to the success of multiple brands through strategic marketing initiatives. Your primary responsibility will be to develop and execute digital marketing campaigns that elevate our clients' brands and enhance their overall brand awareness.

What You'll Do

  • Execute digital marketing tasks on platforms such as Marketing Cloud Account Engagement (Pardot), HubSpot, MailChimp, and Marketo.
  • Gather, report, and analyze marketing performance data to inform future campaigns.
  • Create and manage email marketing programs, landing pages, and website updates.
  • Implement A/B testing for landing pages, emails, and CTAs to optimize performance.
  • Collaborate with other marketing teams, including visual and content teams, to meet client needs.
  • Coordinate with clients to implement HTML/CSS website edits.
  • Create and optimize paid media programs using Google Ads and LinkedIn Ads.
  • Consistently achieve or exceed monthly targets set by management.

Requirements

  • Highly motivated self-starter with excellent oral and written communication skills.
  • Experience with Google Analytics and PPC campaigns.
  • Familiarity with digital marketing automation platforms such as Pardot, HubSpot, and Marketo.
  • Comfortable with marketing technology and quick to learn new platforms.
  • Working knowledge of WordPress page builders like WPBakery or Elementor.
  • Proficient in HTML/CSS.
  • Experience with CRM systems like Salesforce.com or HubSpot is a plus.

Nice to Have

  • Experience in a B2B marketing environment.
  • Knowledge of SEO best practices.
  • Familiarity with social media marketing strategies.

What We Offer

  • Competitive salary between $45,000 and $55,000 per year.
  • Flexible remote work environment.
  • Opportunities for professional development and growth.
  • Collaborative team culture.
  • Health and wellness benefits.
Why This Job8.5 of 10

This Digital Marketing Specialist role offers a chance to work remotely while driving growth for multiple brands. Competitive salary and a collaborative team culture make it an attractive opportunity.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

→

Proficient in PPC advertising on platforms like Google Ads and Bing Ads, with a strong analytical mindset to optimize campaigns based on performance metrics from Google Analytics.

→

Self-motivated and disciplined to work independently in a remote environment, demonstrating time management skills to juggle multiple campaigns and deadlines effectively.

→

Experience with marketing automation tools such as Hubspot and Marketo, coupled with a basic understanding of HTML and CSS to customize email templates and landing pages.

Learning Resources

→Digital Marketing Strategycourse
→Google Analytics for Beginnerscourse
→Email Marketing Basicsguide

Career Path

Digital Marketing Specialist(Now)→Digital Marketing Manager(1-2 years)→Head of Digital Marketing(3-5 years)

Market Overview

Market Size 2024
$450B
Annual Growth
15.2%
AI Adoption in Marketing
60%
Investment in Digital Marketing Tech
+25%
Labour Demand for Digital Marketers
+20%
Avg Salary for Digital Marketing Specialist
$75K

Skills & Requirements

Required
Digital MarketingPPCEmail Marketing
Growing in Demand
SEOContent MarketingData Analytics
Declining
Traditional Media BuyingFlash Animation

Domain Trends

Increased Use of AI Tools
Around 60% of companies are integrating AI tools for personalized marketing strategies, improving customer engagement rates by up to 30%.
Focus on Omnichannel Marketing
Over 70% of marketers are adopting omnichannel strategies, leading to a 20% increase in customer retention rates.
Emphasis on Data Privacy
With 80% of consumers concerned about data privacy, marketers are shifting towards transparent data practices, influencing 50% of purchasing decisions.

Industry News

Loading latest industry news...

Finding relevant articles from the last 6 months

All job postings are automatically gathered by algorithms. We do not review or verify listings, be careful when applying and do not sign-in with iCloud or Google services.