Brand Marketing Manager - Remote Opportunity

About the Role

We are seeking a talented Brand Marketing Manager to join our dynamic team in a fully remote capacity. As a Brand Marketing Manager, you will play a crucial role in shaping our brand identity and driving our marketing strategy. This is a fantastic opportunity for someone passionate about health and wellness to make a significant impact in a fast-growing company.

What You'll Do

• Develop and execute brand strategy aligned with company goals and customer insights.
• Own brand messaging and storytelling across channels (web, email, social, packaging, partnerships).
• Collaborate with cross-functional teams (Product, Creative, Growth, CX) to ensure brand consistency.
• Lead market research and competitive analysis to inform positioning and innovation.
• Manage brand calendar, campaign planning, and seasonal launches.
• Oversee external agencies and freelancers for creative execution.
• Monitor brand performance metrics and adjust strategies accordingly.
• Champion brand integrity and evolution as we scale.

Requirements

• 5+ years of brand management experience, ideally in health, wellness, or consumer goods.
• Strong strategic thinking and creative judgment.
• Exceptional communication and storytelling skills.
• Experience with digital marketing, content strategy, and consumer insights.
• Ability to thrive in a fast-paced, remote-first environment.
• Passion for wellness and a deep understanding of the evolving consumer landscape.

Nice to Have

• Experience in managing remote teams.
• Familiarity with SEO and performance marketing.
• Knowledge of emerging trends in health and wellness.

What We Offer

• Fully remote work environment with flexible hours.
• Competitive salary and performance-based bonuses.
• Health, dental, and vision insurance.
• Wellness stipend and product discounts.
• Generous PTO and mental health days.
• Opportunities for growth and leadership.