Ads AI Analytics Lead - Remote Position
About the Role
Instacart is seeking a talented Ads AI Analytics Lead to join our innovative team. This full-time position allows you to work remotely from Canada, where you will play a crucial role in shaping our advertising strategies through advanced analytics and AI-driven insights. As an Ads AI Analytics Lead, you will leverage your expertise in data analysis and artificial intelligence to optimize ad performance and drive business growth.
What You'll Do
- Lead the development and implementation of AI-driven analytics frameworks for ad campaigns.
- Collaborate with cross-functional teams to identify key performance indicators and metrics.
- Utilize machine learning algorithms to analyze large datasets and extract actionable insights.
- Develop predictive models to forecast ad performance and optimize spend.
- Present findings and recommendations to stakeholders to inform strategic decisions.
Requirements
- 5+ years of experience in data analytics, with a focus on advertising or marketing analytics.
- Strong proficiency in AI and machine learning techniques.
- Experience with data visualization tools and analytics platforms.
- Excellent communication skills to convey complex data insights to non-technical stakeholders.
- Proven track record of driving results through data-driven decision making.
Nice to Have
- Experience in the e-commerce or retail industry.
- Familiarity with ad tech platforms and tools.
- Advanced degree in Data Science, Statistics, or a related field.
What We Offer
- Competitive salary ranging from CAD 140,000 to CAD 148,000 annually.
- Flexible remote work environment.
- Comprehensive health benefits and wellness programs.
- Opportunities for professional development and growth.
- A collaborative and inclusive company culture.
This role offers a unique opportunity to lead AI-driven analytics in a prominent B2B SaaS company. Competitive salary and remote work enhance its appeal.
Who Will Succeed Here
Strong expertise in predictive modeling using Python libraries such as scikit-learn and TensorFlow, enabling the development of advanced machine learning models for ad performance optimization.
Proven ability to create compelling data visualizations using tools like Tableau or Power BI, allowing stakeholders to easily interpret complex data insights in a fully remote collaborative environment.
A strategic mindset with a solid understanding of AI-driven analytics, coupled with experience leading cross-functional teams in a remote setting to execute data-driven advertising strategies.
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