Talantix.io
Zeta Global•10.03.26
AI SCORE 8.5

Senior Manager, Data Science & Analytics - Remote

$125K–$145K/year
RemoteData Analytics & Marketing Strategies
Data Analytics•Business Intelligence•Email Marketing•A/B Testing•Statistical Analysis•Predictive Analytics

About the Role

We are seeking a Senior Manager, Data Science & Analytics to join Zeta Global in a fully remote capacity. In this role, you will leverage your extensive experience to drive data-driven marketing strategies that enhance client engagement and optimize customer acquisition efforts. As a key player in our ZX Activation division, you will collaborate with cross-functional teams to deliver actionable insights that empower our clients to achieve their marketing goals.

What You'll Do

  • Define and implement a clear analytics vision that aligns with client engagement and media performance.
  • Champion a data-driven culture by embedding analytics into strategic planning and decision-making processes.
  • Lead the development of measurement frameworks tailored to client objectives, ensuring alignment with business goals.
  • Translate complex data into actionable insights, identifying performance drivers and crafting compelling narratives.
  • Establish robust testing frameworks that are statistically valid and operationally scalable.
  • Deliver actionable insights rooted in analytics and business strategy to drive confidence and alignment.
  • Utilize advanced analytics to quantify marketing impact and ROI, addressing performance irregularities.
  • Implement A/B and multivariate testing protocols to optimize campaigns and maximize impact.

Requirements

  • Master’s degree in Analytics, Management Science, MIS, or similar quantitative disciplines.
  • 8+ years of experience in analytics and marketing measurement, with a strong focus on email marketing.
  • Expertise in advanced analytics tools and Business Intelligence tools.
  • Proven experience designing and scaling experiments in a digital environment.
  • Exceptional analytical and problem-solving skills with the ability to translate complex data into actionable insights.
  • Excellent communication and presentation skills, with the ability to influence senior stakeholders and clients.

Nice to Have

  • Experience in a client-facing role, particularly in marketing analytics.
  • Familiarity with machine learning techniques.
  • Knowledge of data visualization tools.

What We Offer

  • Unlimited PTO for a healthy work-life balance.
  • Comprehensive medical, dental, and vision coverage.
  • Employee equity options to share in our success.
  • Employee discounts and virtual wellness classes.
  • Pet insurance and more!
Why This Job8.5 of 10

This Senior Manager role at Zeta Global offers a unique opportunity to lead data-driven marketing strategies in a fully remote environment. With competitive salary and excellent benefits, it's an attractive position for experienced analytics professionals.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

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Proficient in advanced statistical analysis and predictive modeling using tools like R or Python, with a strong understanding of machine learning algorithms to drive data-driven marketing strategies.

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Adaptable and self-motivated, thriving in a fully remote work environment, with excellent time management skills to handle multiple projects and collaborate effectively with cross-functional teams across different time zones.

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Extensive experience in email marketing analytics, including A/B testing methodologies and business intelligence platforms such as Tableau or Power BI, to derive actionable insights that enhance client engagement.

Learning Resources

→Data Science and Machine Learning Bootcamp with Rcourse
→Introduction to Data Analyticscourse
→A/B Testing: A Practical Guidearticle

Career Path

Senior Manager, Data Science & Analytics(Now)→Director of Data Science(1-2 years)→Chief Data Officer(3-5 years)

Market Overview

Market Size 2024
$60B
Annual Growth
25.4%
AI Adoption
75%
Investment
+150%
Labour Demand
+30%
Avg Salary
$130K

Skills & Requirements

Required
Data AnalyticsBusiness IntelligenceEmail Marketing
Growing in Demand
Machine LearningData Visualization (e.g., Tableau, Power BI)Cloud Computing (e.g., AWS, Azure)
Declining
Traditional SQL DatabasesExcel-based Reporting

Domain Trends

Increased AI Integration
Over 75% of organizations are integrating AI into their data analytics processes to enhance decision-making capabilities.
Shift to Real-Time Analytics
The demand for real-time analytics solutions is growing, with 60% of businesses prioritizing this capability to improve responsiveness.
Data Democratization
By 2025, 80% of enterprises will adopt data democratization strategies, allowing non-technical users to leverage data analytics tools.

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