Remote Founding Marketer - Growth & Performance Focus
About the Role
We're hiring a Remote Founding Marketer to join our dynamic team at Wing Assistant, where you'll play a pivotal role in shaping our marketing strategies and driving growth. This is a unique opportunity to work in a fast-paced startup environment backed by top-tier Silicon Valley VCs, focusing on building agentic AI for traditional service businesses.
What You'll Do
- Own performance and growth marketing by launching and scaling high-performing campaigns across various platforms including Google, Meta, YouTube, and TikTok.
- Manage paid acquisition end-to-end, from keyword research and bid strategy to creative testing and conversion optimization.
- Implement and maintain attribution models to ensure accurate measurement of CAC and ROAS.
- Design and optimize full-funnel user journeys, enhancing conversion rates through A/B testing and CRO best practices.
- Write high-converting, SEO-optimized copy for ads, landing pages, and long-form content.
- Build and manage lifecycle flows across onboarding, retention, upsell, and referrals.
- Conduct scrappy, low-cost acquisition experiments to unlock new channels and reduce CAC.
- Support hiring and team processes as we grow.
Requirements
- 3+ years of experience in digital marketing with a focus on B2B performance marketing.
- Deep understanding of marketing fundamentals, analytics, and experimentation.
- Proven track record managing significant ad budgets across platforms like Google and Meta.
- Experience optimizing funnels and landing pages using CRO best practices.
- Hands-on experience with tools like GA4, Framer, and campaign managers.
Nice to Have
- Experience with marketing automation platforms such as Zapier or Make.
- Demonstrated ability to leverage AI tools for marketing execution.
- Excellent copywriting and design instincts.
What We Offer
- Competitive salary and performance-based bonuses.
- Remote-first culture with the flexibility to work from anywhere.
- Paid time off and health insurance.
- High autonomy and low bureaucracy.
- Fast-track opportunities for leadership roles for high performers.
This role offers a unique opportunity to lead marketing initiatives in a fast-paced startup environment. With competitive pay and a focus on growth, it's ideal for driven marketers.
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