Product Marketing Manager - GTM & Partner Programs (Remote)

About the Role

We are seeking a talented Product Marketing Manager (Remote) to join our dynamic team at SonarSource. In this role, you will play a crucial part in shaping the success of our innovative solutions through impactful go-to-market (GTM) strategies and partnerships. With your expertise in product marketing, you will help us amplify our mission to supercharge developers and enhance their productivity.

What You'll Do Daily

• Execute GTM campaigns and narratives that articulate Sonar's unique value in the modern software development lifecycle (SDLC).
• Drive ecosystem co-marketing by defining and executing strategic plans for partnerships with tech partners and Global System Integrators (GSIs).
• Create authoritative solutions content, including technical briefs and compelling blog posts that resonate with developers.
• Coordinate product launches by leading cross-functional execution of go-to-market plans for new features.
• Empower sales teams with robust technical tools, including RFP templates and sophisticated objection-handling guides.
• Collaborate on joint solutions with technology partners to develop joint messaging and marketing collateral.
• Design structured content for customer renewals and expansions to ensure they realize maximum value.

Requirements

• 5+ years of direct product marketing experience in the Developer tools or DevOps space.
• Solid understanding of the modern SDLC, CI/CD pipelines, and DevOps methodologies.
• Demonstrated success in engaging with ecosystem players to develop mutually beneficial go-to-market programs.
• Proven ability to translate complex technical capabilities into compelling business value through trusted content.
• Experience supporting sales teams in a technical B2B environment.
• Exceptional communication skills with the ability to engage authentically with developers.
• Proficiency in using AI tools for experimentation and content creation.

Nice to Have

• Experience with AI coding tools.
• Strong collaboration skills with a "can-do" attitude.
• Technical content mastery with a focus on business value.

What We Offer

• Flexible comprehensive employee benefit package that is 90% paid by the company.
• 401(k) plan with a 4% match, fully vested on day one.
• Generous discretionary Company Growth Bonus, paid annually.
• Fully paid parking in downtown Austin, Texas.
• Global workforce with employees in 20+ countries.
• Annual kick-off event to build relationships and set goals.