ClickUp01.03.26
AI SCORE 8.5

Product Marketing Copywriter - Remote Position

$125K–$165K/year

About the Role

ClickUp is seeking a talented Product Marketing Copywriter to join our dynamic team. This is a full-time remote position based in the USA, where you'll have the opportunity to craft compelling marketing copy that resonates with our audience. As a Product Marketing Copywriter, you will play a crucial role in shaping our brand's voice and messaging, ensuring that our marketing materials effectively communicate the value of our products.

What You'll Do

  • Develop engaging and persuasive copy for various marketing channels, including email campaigns, landing pages, social media, and product launches.
  • Collaborate with product managers and marketing teams to understand product features and benefits, translating technical details into clear, customer-friendly language.
  • Conduct market research to identify trends and insights that inform your copywriting strategies.
  • Work closely with designers to create visually appealing marketing materials that complement your copy.
  • Analyze the performance of marketing campaigns and make data-driven recommendations for improvement.

Requirements

  • 3-5 years of experience as a copywriter or in a similar role, preferably in a B2B SaaS environment.
  • Strong portfolio showcasing your writing skills and successful marketing campaigns.
  • Excellent understanding of SEO principles and how to apply them in copywriting.
  • Ability to work independently and manage multiple projects simultaneously.
  • Familiarity with marketing automation tools and analytics platforms.

Nice to Have

  • Experience in product marketing or technical writing.
  • Knowledge of project management tools like ClickUp.
  • Basic understanding of HTML and web publishing.

What We Offer

  • Competitive salary ranging from $125,000 to $165,000 annually.
  • Flexible remote work environment with a focus on work-life balance.
  • Comprehensive health benefits and wellness programs.
  • Opportunities for professional development and growth within the company.
  • A vibrant company culture that encourages creativity and innovation.
Why This Job8.5 of 10

This remote Product Marketing Copywriter position at ClickUp offers a competitive salary and the chance to shape the brand's messaging in a dynamic environment.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

Proficient in SEO practices and tools such as Google Analytics and SEMrush to optimize copy for search visibility and engagement.

Highly self-motivated and comfortable working independently in a remote setting, demonstrating strong time management skills to meet deadlines without direct supervision.

Experience in utilizing marketing automation platforms like HubSpot or Marketo to create targeted campaigns and analyze performance metrics for continuous improvement.

Learning Resources

The Complete Copywriting Course: Write to Sell Like a Procourse

Career Path

Product Marketing Copywriter(Now)Senior Product Marketing Manager(1-2 years)Head of Marketing Communications(3-5 years)

Market Overview

Market Size 2024
$6.9B
Annual Growth
12.5%
AI Adoption in Marketing
70%
Investment in Content Marketing
+30%
Labour Demand for Copywriters
+15%
Avg Salary for Product Marketing Copywriters
$75K

Skills & Requirements

Required
CopywritingSEOMarketing Automation
Growing in Demand
Content StrategyData AnalyticsSEO Optimization
Declining
Print Media CopywritingTraditional Advertising

Domain Trends

Rise of AI-Generated Content
Over 50% of marketers are using AI tools to assist in content creation, leading to faster production times and cost efficiencies.
Increased Focus on Personalization
72% of consumers now only engage with personalized messaging, prompting a shift towards tailored content strategies.
Emphasis on Video Content
Video content is projected to account for 82% of all online traffic by 2025, influencing copywriters to adapt their skills for multimedia storytelling.

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