About the Role

At MedScout, we are on a mission to empower MedTech commercial teams with the data, insights, and tools they need to deliver life-changing medical innovations to patients. We are looking for a Product Marketer remote to own go-to-market execution and product enablement, ensuring our GTM teams have the necessary resources to communicate MedScout's value effectively.

What You'll Do

  • Own the cadence of getting product updates to the sales team and customers, ensuring clarity on what is shipped and why it matters.
  • Build and maintain essential tools for our GTM teams, including decks, use case documentation, and competitive positioning materials.
  • Focus on how MedScout drives value for customers and lead with that story.
  • Partner with Customer Success to understand customer needs and communicate new capabilities effectively.
  • Stay informed about market trends, customer needs, and competitor activity to provide insights for the product roadmap.
  • Create valuable content that resonates with our audience, supporting a broader content strategy across the funnel.
  • Document outcomes and impact, capturing wins and turning them into usable assets.
  • Contribute market and customer perspectives to pricing and packaging decisions as MedScout evolves its offerings.

Requirements

  • Experience in vertical, sales-led motion, particularly in mid-market or enterprise-level software.
  • Strong understanding of product marketing fundamentals, including translating features into value and enabling sales teams.
  • High empathy and customer orientation, with a desire to understand actual users of MedScout.
  • Ability to synthesize complex information into clear, actionable insights.
  • Strong communication skills, articulating the 'why' behind decisions and connecting features to customer value.

Nice to Have

  • Experience in the medical device or healthcare industry.
  • Proficiency in creating effective marketing materials and strategies.

What We Offer

  • A competitive market salary and an attractive equity package.
  • Regular team meet-ups and multiple offsites per year.
  • A generous budget for learning and development.
  • Comprehensive health, dental, and vision insurance.
  • No vacation policy – take as much time off as you need.
Why This Job8.5 of 10

This remote Product Marketer role at MedScout offers a unique opportunity to drive go-to-market strategies in the fast-paced HealthTech industry. With a competitive salary and attractive equity package, you'll play a crucial role in shaping the future of medical innovations.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

Engineers passionate about Product Marketing and building impactful products

Self-directed professionals who excel in async communication and remote collaboration

Curious learners who embrace challenges and seek continuous improvement

Candidates excited about technology innovation and growth

Learning Resources

Developer Roadmapguide

Career Path

Product Marketer - Remote Position at MedScout(Now)Senior Product Marketer - Remote Position at MedScout(2-3 years)Lead / Staff Product Marketer - Remote Position at MedScout(4-6 years)

Market Overview

Market Size 2024
$198B
Annual Growth
23.4%
AI Adoption
67%
Investment
+182%
Labour Demand
+46%
Avg Salary
$140K

Skills & Requirements

Required
Product MarketingMarket ResearchSales Enablement
Growing in Demand
AI/ML IntegrationCloud NativeTypeScript
Declining
Legacy SystemsManual Testing

Domain Trends

AI Integration
Over 70% of tech companies are integrating AI into their Product Marketing workflows.
Remote-First Culture
85% of developers prefer remote or hybrid work arrangements in 2024.
Platform Engineering
DevOps evolving into platform engineering with 48% increase in dedicated roles.

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