Keeper Security05.03.26
AI SCORE 8.2

Marketing Operations Specialist - Automation for Cybersecurity

$90K–$120K/year

About the Role

Keeper Security is hiring a Marketing Operations Specialist, Automation to join our global marketing team. This is a 100% remote position, with an opportunity to work a hybrid schedule for candidates who live near our global headquarters in Chicago, Illinois. As a Marketing Operations Specialist, you will play a key role in ensuring our marketing systems, data, and automation programs operate efficiently and at scale.

Keeper’s cybersecurity software is trusted by millions of people and thousands of organizations globally. Join one of the fastest-growing cybersecurity companies and contribute to our mission of protecting users and organizations from cyber threats.

What You'll Do

  • Own data governance standards and field definitions across HubSpot.
  • Manage deduplication processes and ensure accurate lead-to-account matching.
  • Monitor and improve data completeness, implementing validation rules and automation to prevent inaccurate or incomplete data entry.
  • Partner cross-functionally to align teams on CRM best practices and data hygiene standards.
  • Manage enrichment integrations and associated workflows to optimize data quality.
  • Conduct A/B tests and identify drop-offs in nurture sequences to optimize flow.
  • Maintain marketing automation workflows, troubleshoot automation failures, and document processes.
  • Continuously evaluate and improve automation processes to enhance efficiency and performance.

Requirements

  • 2+ years of Marketing Operations or Marketing Automation experience in B2B SaaS.
  • Hands-on expertise in HubSpot marketing automation and strong working knowledge of Salesforce.
  • Experience managing CRM data hygiene, deduplication, and enrichment processes.
  • Strong understanding of lead lifecycle management and segmentation strategies.
  • Exceptional attention to detail and commitment to data accuracy and governance.
  • Ability to manage multiple priorities in a fast-paced, high-growth environment.
  • Bachelor’s degree in Marketing, Business, or a related field.

Nice to Have

  • Experience in cybersecurity or high-growth B2B SaaS environments.
  • HubSpot certifications.
  • Experience using project management tools such as Monday.com.

What We Offer

  • Medical, Dental & Vision (inclusive of domestic partnerships).
  • Employer Paid Life Insurance & Employee/Spouse/Child Supplemental life.
  • Voluntary Short/Long Term Disability Insurance.
  • 401K (Roth/Traditional).
  • A generous PTO plan that celebrates your commitment and seniority.
  • Above market annual bonuses.
Why This Job8.2 of 10

This role offers a unique opportunity to work with a leading cybersecurity company, focusing on marketing operations and automation. Enjoy remote work and competitive benefits.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

Proficient in HubSpot and Salesforce, with a strong understanding of marketing automation tools to create and manage multi-channel campaigns effectively.

Self-motivated and organized, able to work independently in a remote setting while managing multiple projects and deadlines, ensuring timely execution of marketing strategies.

Analytical mindset with experience in data management and CRM segmentation, capable of interpreting marketing data to optimize campaign performance and drive strategic decisions.

Learning Resources

HubSpot Marketing Automation Guidecourse

Career Path

Marketing Operations Specialist - Automation for Cybersecurity(Now)Marketing Operations Manager(1-2 years)Director of Marketing Operations(3-5 years)

Market Overview

Market Size 2024
$5.6B
Annual Growth
14.5%
AI Adoption in Marketing Automation
68%
Investment in Marketing Tech
+25%
Labour Demand for Marketing Operations
+30%
Avg Salary for Marketing Ops Specialist
$85K

Skills & Requirements

Required
HubspotSalesforceMarketing Automation
Growing in Demand
Data AnalyticsContent PersonalizationEmail Marketing Optimization
Declining
Basic HTMLTraditional Marketing Techniques

Domain Trends

Rise of AI-Powered Marketing Tools
Over 68% of marketers are adopting AI technologies to enhance their marketing automation processes, leading to more personalized customer experiences.
Increased Focus on Data Privacy
With GDPR and CCPA regulations, 55% of companies are investing in data management solutions to ensure compliance and build customer trust.
Integration of CRM with Marketing Automation
Approximately 70% of marketers are integrating their CRM systems with marketing automation platforms like HubSpot to streamline workflows and enhance lead nurturing.

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