Lead User Acquisition Manager for Mobile Games - Remote Opportunity

About the Role

Join HyperHug as a Lead User Acquisition Manager for Mobile Games and take charge of our user acquisition strategy. This role offers a unique opportunity to work remotely while contributing to the development of our flagship game, Oxide: Survival Island. As a Lead User Acquisition Manager, you will play a pivotal role in driving sustainable growth through innovative user acquisition strategies.

What You'll Do

• Build and scale the User Acquisition process for Oxide: Survival Island, ensuring effective campaign execution.
• Plan, launch, and optimize user acquisition campaigns across various channels, taking full hands-on responsibility.
• Own campaign analytics: track performance and work with key metrics to drive decision-making.
• Define requirements and briefs for ad creatives and evaluate their performance to enhance user engagement.
• Continuously test new hypotheses, channels, and approaches to improve efficiency and scalability of user acquisition efforts.
• Prepare regular performance reports and insights for stakeholders to inform strategic decisions.

Requirements

• 3+ years of solid user acquisition experience in mobile games, particularly with in-app purchase monetization.
• Proven experience in building user acquisition processes from scratch.
• Deep understanding of the USA market dynamics.
• Extensive experience with Google Ads, Apple Search Ads, Meta, and Unity Ads.
• Strong analytical mindset with confidence in working with data and making predictions.
• Ability to provide actionable feedback on ad creatives, including concepts, formats, and messaging.
• Fluent English is required; fluent Russian is a strong plus.

Nice to Have

• Experience in mid-core/hard-core titles.
• Familiarity with mobile gaming trends and user behavior.
• Previous experience in a leadership role within user acquisition.

What We Offer

• Full ownership of user acquisition strategy and execution.
• Relocation support to Cyprus (Limassol), including visa and housing assistance.
• Competitive salary with opportunities for performance bonuses.
• Monthly lunch allowances via Wolt.
• Comprehensive medical insurance for you and your family.
• Car rental options to ease your commute.
• A passionate and supportive team that values creativity and ownership.
• Opportunities for professional growth and development.
• A culture built on initiative, transparency, and collaboration.