Lead Product Designer - Transforming FinTech for SMEs

About the Role

We are seeking a talented Lead Product Designer to join our dynamic team at Tide. As a Lead Product Designer, you will play a crucial role in shaping the future of our financial platform for small and medium-sized enterprises (SMEs). This position offers the flexibility of remote work while allowing you to collaborate with a diverse team dedicated to transforming the small business banking market.

What You'll Do

• Own the design vision for a core business area within the Tide platform, ensuring a cohesive and frictionless customer experience that integrates seamlessly with our broader ecosystem.
• Collaborate cross-functionally with Product Managers, Engineers, UX Writers, and User Researchers to turn complex business problems into elegant design solutions.
• Drive the end-to-end design process, from initial discovery, journey mapping, and research to the execution of final high-fidelity designs.
• Cultivate a deep understanding of our members by leading research sessions, analyzing usage data, and framing the "what, why, and how" of the problems we solve.
• Champion a user-centric culture, advocating for member needs within Product and Engineering teams and demonstrating the strategic value of a Design Thinking approach.
• Evolve the Tide Design System, working within—and contributing to—our shared principles and component libraries to ensure brand consistency.

Requirements

• Minimum 6 years of relevant experience in Product Design, ideally within a SaaS, Fintech, or high-growth scale-up environment.
• A proven track record of leading design workstreams and mentoring or managing junior designers.
• Experience designing for complex user flows, business tools, or financial/insurance services.
• In-depth knowledge of User Experience and Product Design methodologies, with experience facilitating workshops and design sprints.
• Expert-level proficiency in Figma and advanced prototyping tools.
• Comfortable working in an agile environment and navigating the ambiguity of a rapidly scaling business.
• A data-driven approach to design, with experience using tools like Looker, Heap, GA, or Hotjar to inform and validate decisions.
• A relevant Bachelor’s degree or equivalent professional experience.

Nice to Have

• Experience in the insurance sector.
• Familiarity with accessibility standards in design.
• Knowledge of front-end development principles.

What We Offer

• 25 days paid annual leave.
• 3 paid days off for volunteering or L&D activities.
• Extended maternity and paternity leave covered by the company.
• Personal L&D budget of 500 EUR per year.
• Additional health & dental insurance.
• Mental wellbeing platform.
• Fully covered Multisports card.
• Flexible working from home options.
• Sabbatical Leave.
• Share options.

About Tide

Tide is a remarkable business account provider focused on saving time and money for SMEs. By integrating banking services with a suite of administrative solutions—from invoicing to accounting—we empower entrepreneurs to run their businesses more efficiently. With over 1.8 million members across multiple countries, we're uniquely positioned to reshape the landscape of small business banking.