Industry Marketing Manager - Infrastructure (Remote)

About the Role

We are seeking an Industry Marketing Manager - Infrastructure to join our team remotely. In this role, you will develop, manage, and execute strategic marketing campaigns aimed at increasing revenue, developing new markets, blocking competition, and building community within the infrastructure market.

What You'll Do

• Develop and execute integrated marketing campaigns using a diverse range of channels and tactics.
• Create campaign assets, including messaging, print collateral, and digital content that contribute to overall campaign success.
• Contribute to third-party events and Esri-hosted events by creating messaging and content, negotiating engagement opportunities, and supporting onsite logistics.
• Track campaign performance and engagement through detailed analytics and reporting.
• Build relationships with Esri customers and distributors to understand audience needs and highlight successful implementations.
• Collaborate with certified Esri software providers and industry influencers to position Esri as a leader in the market.
• Foster a vibrant user community through marketing activities that encourage dialogue between Esri staff and customers.

Requirements

• 2+ years of marketing or related business experience.
• Strong time management, resource management, and project management skills.
• Excellent written and verbal communication skills.
• Bachelor's degree in marketing, business, geography, GIS, or related field.
• Ability to travel up to 20% during peak marketing periods.

Nice to Have

• Proficiency in GIS software.
• Advanced writing, editing, and messaging development skills.
• Knowledge of state and local government structures and operations.

What We Offer

• Competitive salary ranging from $70,720 to $110,240 per year.
• Comprehensive health and welfare benefits including medical, dental, and vision insurance.
• 401(k) and profit-sharing programs.
• Minimum accrual of 80 hours of vacation leave and twelve paid holidays throughout the year.
• Opportunities for personal and professional growth.