Senior Product Manager - MarTech and Growth

About the Role

We are seeking a Senior Product Manager - MarTech and Growth to join OLX Group. This Senior Product Manager remote position offers the opportunity to lead innovative marketing technology initiatives that drive customer acquisition, engagement, and retention across Europe. You will play a pivotal role in evolving our marketing technology ecosystem, focusing on performance marketing optimization and AI-driven solutions.

What You'll Do

• Strategic Optimization: Identify new growth and efficiency opportunities across mature MarTech products in high-traffic environments, improving acquisition performance, engagement effectiveness, and cross-channel marketing efficiency.
• Future-Proofing Performance Marketing: Define the roadmap for how our systems will work in an era of AI agents, including leveling up our internal AI agents for analyzing performance.
• Data Architecture Leadership: Deeply understand data engineering and machine learning models to ensure our data products remain a competitive advantage.
• MarTech Ecosystem Strategy: Collaborate with another MarTech PM to define the narrative and deliver the bigger strategy of our products, which includes paid acquisition, engagement, and communication platforms.
• Organizational Influence: Set OKRs, goals, and North Star metrics that impact critical business KPIs.

Requirements

• 7+ years of PM experience in e-commerce or high-growth tech, with a focus on acquisition and growth.
• Proven strategic maturity, comfortable zooming out to look at the entire customer journey and presenting complex strategic stories to C-level stakeholders.
• Strong data and engineering fluency, knowledgeable in data usage, understanding ML models, and interpreting statistics.
• AI proficiency in designing products to solve complex problems driven by AI.
• Expertise in performance marketing, with a deep understanding of Google Ads, search, incrementality testing, and emerging workflows in the ad space.
• Senior leadership experience, expected to mentor other PMs and build consensus across different regions.
• Experience with MarTech tools such as CRM systems, lifecycle messaging platforms, CDPs, and marketing automation tools.

Nice to Have

• Experience in a multicultural environment and understanding of diverse markets.
• Familiarity with data privacy regulations and compliance.

What We Offer

• Competitive salary and performance-based bonuses.
• Flexible working hours and the possibility to work remotely.
• Professional development opportunities and support for continuous learning.
• A diverse and inclusive work environment.
• Health and wellness benefits.