Senior Performance Marketing Manager - Paid Social Remote

About the Role

We are seeking a Senior Performance Marketing Manager - Paid Social Remote to join our dynamic team at Exinity. In this role, you will take ownership of performance marketing across multiple markets and manage substantial budgets. This is a hands-on execution and strategy position, ideal for someone who excels at scaling campaigns profitably and systematically.

What You'll Do

• Lead the strategy, setup, optimization, and scaling of Paid Social campaigns primarily on Meta and TikTok.
• Manage medium to large monthly budgets while being accountable for CPA, ROAS, and volume targets.
• Develop forecasting models and performance projections to aid in planning and scaling decisions.
• Identify scaling opportunities while maintaining efficiency across campaigns.
• Run and optimize campaigns on TikTok, utilizing platform-native creative and scaling mechanics.
• Design and execute structured A/B testing frameworks across creatives, audiences, formats, and funnel stages.
• Analyze campaign performance to identify drivers of efficiency and growth, translating data into actionable insights.
• Collaborate with cross-functional teams including growth, product, data, and creative to align acquisition strategies with business goals.

Requirements

• Minimum of 5 years of hands-on experience in Paid Social with proven ownership of performance outcomes.
• Strong experience running campaigns on Meta and TikTok.
• Experience managing medium to large acquisition budgets.
• Demonstrated ability to run structured A/B tests at scale.
• Strong analytical mindset with the ability to interpret performance data effectively.
• Ability to work independently in a remote setup with high accountability.

Nice to Have

• Experience in the App industry and/or fintech/financial services.
• Experience running acquisition campaigns on Reddit and/or Snapchat.
• Familiarity with mobile measurement partners (MMPs) and app attribution.
• Experience optimizing for app installs and in-app events.

What We Offer

• Competitive salary range of $120,000 - $150,000 per year.
• Flexible remote work options with a hybrid model available.
• Opportunities for professional development and growth within the company.
• Work with a diverse team of professionals in a fast-paced environment.
• Be part of a company that empowers individuals to achieve financial independence.