Vanta05.03.26
AI SCORE 8.5

Senior Manager, Growth & Demand - Remote Opportunity

$178K–$209K/year

About the Role

Vanta is seeking a Senior Manager, Growth & Demand to join our dynamic team. This Senior Manager, Growth & Demand remote position offers the opportunity to lead growth strategies and drive demand generation initiatives from anywhere in the United States. You will play a critical role in shaping our marketing efforts and expanding our reach in the B2B SaaS market.

What You'll Do

  • Develop and execute comprehensive growth strategies to drive customer acquisition and revenue growth.
  • Lead demand generation campaigns across multiple channels, including digital marketing, content marketing, and social media.
  • Analyze market trends and customer insights to inform strategic decisions and optimize marketing performance.
  • Collaborate with cross-functional teams, including sales, product, and customer success, to align growth initiatives with business objectives.
  • Manage a team of marketing professionals, providing mentorship and guidance to foster their development.

Requirements

  • 5+ years of experience in growth marketing or demand generation, preferably in a B2B SaaS environment.
  • Proven track record of developing successful marketing strategies that drive measurable results.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent communication and leadership skills to effectively manage teams and collaborate with stakeholders.
  • Experience with marketing automation tools and CRM systems.

Nice to Have

  • Experience in a high-growth startup environment.
  • Knowledge of SEO and content marketing best practices.
  • Familiarity with performance marketing and paid media strategies.

What We Offer

  • Competitive salary range of $178,000 - $209,000.
  • Fully remote work environment with flexible hours.
  • Comprehensive health benefits, including medical, dental, and vision coverage.
  • Generous paid time off and holiday policy.
  • Opportunities for professional development and growth within the company.
Why This Job8.5 of 10

This Senior Manager, Growth & Demand role at Vanta offers a competitive salary, remote work flexibility, and the chance to lead impactful growth strategies in a dynamic environment.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

Expertise in data-driven decision-making using tools like Google Analytics and HubSpot to track growth metrics and optimize marketing strategies.

Demonstrated ability to lead cross-functional teams in a remote environment, fostering collaboration and accountability through effective virtual communication tools like Slack and Zoom.

Proven track record in executing successful B2B demand generation campaigns that leverage SEO, content marketing, and social media advertising, with a focus on measurable ROI.

Learning Resources

Growth Marketing Resourcesguide

Career Path

Senior Manager, Growth & Demand(Now)Director of Growth Marketing(2-4 years)VP of Marketing(4-6 years)

Market Overview

Market Size 2024
$62B
Annual Growth
15.2%
AI Adoption in Marketing
67%
Investment in Growth Marketing
+45%
Labour Demand for Growth Marketing Roles
+25%
Avg Salary for Senior Growth Managers
$130K

Skills & Requirements

Required
Growth MarketingDemand GenerationDigital Marketing
Growing in Demand
Marketing Automation (e.g., HubSpot, Marketo)SEO OptimizationSocial Media Analytics
Declining
Traditional Print AdvertisingEmail Blast Campaigns

Domain Trends

Increased Use of AI in Demand Generation
67% of companies are integrating AI tools to enhance their demand generation strategies, improving lead scoring and targeting.
Shift Towards Personalization
80% of consumers are more likely to make a purchase when brands offer personalized experiences, driving demand for tailored marketing campaigns.
Rise of Omnichannel Marketing Strategies
Companies employing omnichannel strategies see a 91% higher customer retention rate, leading to increased investment in integrated marketing approaches.

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