Senior Growth Marketing Associate - Remote

About the Role

As a Senior Growth Marketing Associate - Remote at Intellect, you will play a key role in driving post-sales growth, product adoption, and meaningful engagement among our end users across global markets. This position offers a unique opportunity to own end-to-end lifecycle communications across email, push notifications, and in-app messaging, ensuring employees and members have seamless, impactful experiences with Intellect.

What You'll Do

• Own CRM strategy and execution across onboarding, activation, engagement, retention, and re-engagement journeys.
• Develop and optimise automated communication flows across email, push, and in-app channels.
• Build personalised, user-centric messaging that helps users adopt coaching, therapy, and self-care tools.
• Partner with Product and Tech teams to enhance user flows and align CRM journeys with product features and releases.
• Work closely with Product and Tech teams to identify user segments, behavioural triggers, and insights to inform experimentation.
• Collaborate with Customer Success to drive specific adoption goals.
• Run A/B tests, derive insights, and propose new strategies to increase retention and product utilisation.

Requirements

• 2-4 years of experience in CRM, lifecycle marketing, or growth roles (experience with MoEngage, Braze, Iterable, or similar platforms is a plus).
• Strong understanding of user journey design, segmentation, and behavioural triggers.
• Comfortable with data — able to interpret dashboards and draw insights to drive iteration.
• Experience running experiments (A/B testing, growth loops, or funnel optimisation).
• A growth mindset: proactive in suggesting new lifecycle strategies, not just executing existing ones.
• Ability to work cross-functionally and manage multiple stakeholders.
• Excellent written and verbal communication skills in English.
• Data driven, results focused and always looking to improve things.

Nice to Have

• Experience with advanced analytics tools.
• Familiarity with social media engagement strategies.
• Knowledge of marketing automation tools.

What We Offer

• Global company - work in a diverse environment with people from nearly 20 countries.
• Generous leave policy - time off to rest and recharge.
• Christmas week off - company-wide break during Christmas, separate from annual leave.
• Birthday leave - enjoy a day off on your birthday.
• Quarterly mental health days - one day off every quarter to focus on your wellbeing.
• Flexible work arrangements - work in a way that suits your lifestyle and goals.
• Work-life balance - a culture that values personal time and long-term wellness.
• Medical coverage - comprehensive insurance for peace of mind.
• Performance bonus - high performance is recognised and rewarded.
• Development budget - annual allowance to support your professional development.
• Mental health support - premium coaching access to our mental health app and resources & dedicated budget for clinical and psychiatric care.
• Socials and communities - regular non-work events/activities to connect and have fun together.