Talantix.io
OpenSea•05.03.26
AI SCORE 8.5

Remote Social Media Lead - Crypto & Community Engagement

$140K–$210K/year
RemoteCrypto / Web3
Social Media Strategy•Community Engagement•Copywriting•Analytics•Content Creation•Crisis Management

About the Role

OpenSea is seeking a Remote Social Media Lead to enhance our presence in the dynamic world of crypto. As a foundational player in the web3 ecosystem, we are committed to building infrastructure that supports millions of users. In this role, you will be challenged to grow fast while being supported by a talent-dense team shaping the future of crypto. If you are a crypto-savvy communicator who thrives in the fast-paced environment of social media, this position is perfect for you.

What You'll Do

  • Lead OpenSea's social media strategy across key platforms, ensuring our messaging is cohesive and impactful.
  • Engage actively with our online community, fostering a positive environment and moderating discussions.
  • Collaborate with marketing, PR, and product teams to synchronize social media activities with broader campaign objectives.
  • Monitor social media trends and analytics to dynamically adjust strategies and content.
  • Craft compelling narratives and thought leadership content that resonates with our diverse audience.

Requirements

  • Proven track record of growing a social media presence, particularly on Twitter (X).
  • Strong background in creating influential content within the crypto and NFTs space.
  • Experience in managing rapid-response communications and maintaining calm during social media crises.
  • Exceptional copywriting skills and the ability to communicate complex concepts clearly.
  • Flexibility in work hours to embrace the non-stop nature of the crypto world.

Nice to Have

  • Experience in community management and engagement strategies.
  • Familiarity with analytics tools to measure social media performance.
  • Ability to create engaging visual content for social media platforms.

What We Offer

  • 100% coverage of Dental/Vision/Medical for employees and 90% for dependents.
  • Flexible Time Off Policy to refresh without interfering with goals.
  • 16 Weeks of Paid Parental Leave and additional weeks for the birthing parent.
  • Access to mental health resources, including therapy and coaching sessions.
  • Company retreats and team-building activities to foster collaboration.
Language Requirements
EnglishC1
BasicIntermediateAdvancedNative
Why This Job8.5 of 10

This Remote Social Media Lead position at OpenSea offers a unique opportunity to shape the future of crypto engagement. With competitive salary and excellent benefits, it's a great chance for those passionate about social media and digital assets.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

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Proficient in social media platforms and analytics tools such as Hootsuite and Google Analytics, with a keen understanding of crypto trends and community dynamics.

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Self-motivated and adaptable, thriving in a fully remote environment while effectively managing multiple social media campaigns and engagements across various platforms.

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Demonstrates a proactive mindset in crisis management, with experience crafting rapid response strategies and clear, impactful copy during high-pressure situations.

Learning Resources

→The Complete Guide to Social Media Marketingguide
→Social Media Marketing Specializationcourse
→Crypto Marketing: How to Build a Communityarticle

Career Path

Remote Social Media Lead - Crypto & Community Engagement(Now)→Social Media Manager - Crypto Sector(1-2 years)→Director of Community Engagement - Web3(3-5 years)

Market Overview

Market Size 2024
$11.5B
Annual Growth
23.4%
AI Adoption in Social Media
65%
Investment in Crypto Marketing
+150%
Labour Demand for Social Media Roles
+30%
Avg Salary for Social Media Lead
$85K

Skills & Requirements

Required
Social Media StrategyCommunity EngagementCopywriting
Growing in Demand
Data-Driven Decision MakingVideo Content CreationSocial Listening Tools
Declining
Traditional Media BuyingBasic Graphic Design (Photoshop)

Domain Trends

Rise of Decentralized Communities
Decentralized platforms are gaining traction, with 45% of crypto projects prioritizing community engagement over traditional marketing.
Increased Use of AI in Content Creation
AI-driven tools for content generation are being adopted by 60% of social media teams, enhancing efficiency and engagement.
Shift Towards Authenticity and Transparency
70% of consumers prefer brands that showcase real community interactions, pushing companies to prioritize genuine engagement.

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