Remote Head of Digital Marketing - Global Impact Role

About the Role

We are seeking a Remote Head of Digital Marketing to lead our global marketing initiatives. In this strategic role, you will drive data-driven growth and operational excellence across our marketing operations. As a key member of our collaborative team, you will optimize marketing automation platforms and enhance customer engagement through innovative strategies.

What You'll Do

• Own and optimize marketing automation platforms, including Pardot and Salesforce, to ensure seamless connectivity for a unified customer view.
• Design and improve standardized marketing workflows for scalable campaigns that drive engagement and conversions.
• Manage the end-to-end lead lifecycle from capture to nurturing, ensuring high-quality data governance standards.
• Build and maintain dashboards to measure campaign performance and ROI, translating data into actionable insights.
• Provide support for multi-channel marketing campaigns, acting as a liaison between marketing, sales, and IT to align processes.
• Establish data governance standards to ensure compliance and high data quality.
• Collaborate with cross-functional teams to manage initiatives and communicate effectively with stakeholders.
• Continuously seek opportunities for improvement and innovation in marketing strategies.

Requirements

• At least 5+ years of experience in marketing operations or digital marketing.
• Master’s degree in Marketing, Business, Data, or a related field.
• Strong expertise in marketing automation platforms, particularly Salesforce.
• Solid understanding of lead management and data governance principles.
• Experience in building dashboards and converting data into insights.
• Ability to manage cross-functional initiatives and communicate effectively with stakeholders.
• Strong analytical and problem-solving skills.
• Experience in a global, matrixed organization.

Nice to Have

• Experience with AI tools in marketing.
• Familiarity with GDPR and data privacy regulations.
• Previous leadership experience in a remote setting.

What We Offer

• A strategic role with a global impact in a growing business.
• Opportunities to shape and scale marketing operations at the enterprise level.
• Exposure to diverse markets and technologies.
• Learning and development opportunities for professional growth.
• An inclusive culture that values diverse perspectives.
• Competitive annual salary with remote work benefits.