About the Role

We are looking for a Remote Campaign Manager to join our team at Datacor. As a Campaign Manager, you will lead and execute demand generation campaigns that drive awareness, engagement, and leads for our Engineering Software Group. This is an exciting opportunity for someone with a passion for data-driven marketing and a desire to optimize the entire buyer’s journey. You will leverage AI-powered tools to enhance campaign execution and personalization, making a significant impact on our go-to-market strategy.

What You'll Do

  • Develop, launch, and manage integrated demand generation campaigns across various channels including email, digital ads, social media, webinars, content syndication, and events.
  • Collaborate with the Director of Demand Generation to create multi-channel campaigns that maximize conversions and contribute directly to revenue growth.
  • Analyze campaign performance metrics to optimize future campaigns and improve overall effectiveness.
  • Utilize AI tools to enhance campaign execution and personalization, ensuring a tailored approach to our audience.
  • Work closely with product marketing teams to align messaging and strategy across all campaigns.

Requirements

  • 3-5 years of experience in demand generation or campaign management, with a focus on software solutions.
  • Strong analytical skills and experience with data-driven marketing strategies.
  • Proficiency in using marketing automation tools and CRM systems.
  • Excellent communication and collaboration skills to work effectively with cross-functional teams.
  • Experience in managing multi-channel marketing campaigns that drive engagement and leads.

Nice to Have

  • Familiarity with AI-powered marketing tools.
  • Experience in the process manufacturing industry.
  • Knowledge of SEO and content marketing strategies.

What We Offer

  • Competitive salary ranging from $90,000 to $120,000 per year.
  • Flexible remote work environment.
  • Opportunities for professional development and growth within the company.
  • Collaborative and innovative team culture.
  • Health and wellness benefits.
Language Requirements
EnglishC1
BasicIntermediateAdvancedNative
Why This Job8.2 of 10

This Remote Campaign Manager position at Datacor offers a unique opportunity to lead innovative demand generation campaigns using AI tools. With a competitive salary and flexible work environment, it's a great chance for marketing professionals.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

Proficient in using marketing automation platforms such as HubSpot or Marketo, with a strong understanding of how to leverage these tools for effective demand generation campaigns.

Self-motivated and organized, comfortable working in a fully remote environment while managing multiple campaigns simultaneously and adapting to changing priorities.

Data-driven mindset with experience in analyzing campaign performance metrics using tools like Google Analytics and CRM systems, allowing for informed decisions and continuous optimization of marketing strategies.

Learning Resources

HubSpot Academy: Email Marketing Certificationcourse

Career Path

Remote Campaign Manager - Demand Generation(Now)Senior Campaign Manager or Marketing Strategist(1-2 years)Director of Demand Generation or Marketing Operations(3-5 years)

Market Overview

Market Size 2024
$12B
Annual Growth
14.5%
AI Adoption in Marketing
65%
Investment in Marketing Automation
+45%
Labour Demand for Campaign Managers
+20%
Avg Salary (Campaign Manager)
$85K

Skills & Requirements

Required
Campaign ManagementDemand GenerationMarketing Automation
Growing in Demand
Content MarketingSEO OptimizationData Visualization
Declining
Traditional AdvertisingPrint Marketing

Domain Trends

Rise of AI-Driven Campaigns
AI tools are increasingly being used for campaign management, with a projected 30% of campaigns being fully automated by 2025.
Increased Focus on Customer Experience
74% of marketers are prioritizing personalized experiences, leading to a shift towards data-driven decision-making in campaign strategies.
Growth of Omnichannel Marketing
79% of consumers expect a consistent experience across all channels, pushing companies to integrate their campaign strategies across digital and offline platforms.

Industry News

Loading latest industry news...

Finding relevant articles from the last 6 months

All job postings are automatically gathered by algorithms. We do not review or verify listings, be careful when applying and do not sign-in with iCloud or Google services.