Remote Associate Manager of Digital Media - Healthcare Focus
About the Role
We are seeking a Remote Associate Manager of Digital Media to join our dynamic team at Unlock Health. In this role, you will play a crucial part in executing integrated digital campaigns across programmatic and paid social channels. As a member of our team, you will support campaign setup, trafficking, monitoring, optimization, and reporting, ensuring accuracy and efficiency across all initiatives. This position is perfect for someone who is detail-oriented, analytical, and eager to learn.
What You'll Do
- Assist in the setup, execution, and ongoing management of Programmatic and Paid Social campaigns.
- Develop campaign structures and traffic digital creative through Google Campaign Manager 360 to internal trading desks, social platforms, and external partners.
- Create, organize, and implement UTM codes to ensure accurate tracking and reporting.
- Test and QA digital creative tags to confirm proper serving and platform implementation.
- Monitor live campaigns to ensure accurate delivery, pacing, and performance against KPIs.
- Maintain and update campaign health checks, tracking budget pacing and performance signals.
- Provide campaign launch status updates within three days of go-live, including screenshots and issue resolution documentation.
- Support Ad Operations teams as needed to ensure integrated execution.
- Escalate potential risks or issues proactively to internal stakeholders.
- Assist with reporting by compiling performance data, charts, and insights.
Requirements
- 2-5 years of experience in digital media planning or management.
- Strong understanding of the digital media ecosystem, particularly in healthcare.
- Familiarity with programmatic advertising and paid social channels.
- Experience with Google Campaign Manager 360 or similar platforms.
- Detail-oriented with strong analytical skills.
- Ability to thrive in a fast-paced, collaborative environment.
- Proactive in identifying issues and comfortable working across multiple platforms.
- Excellent communication skills to provide updates and escalate issues.
Nice to Have
- Experience in healthcare marketing.
- Knowledge of digital analytics tools.
- Familiarity with UTM tracking and reporting.
What We Offer
- Competitive salary ranging from $80,000 to $100,000 per year.
- Fully remote work environment with flexible hours.
- Opportunities for professional development and growth.
- Collaborative team culture focused on innovation.
- Health and wellness benefits.
- Generous paid time off policy.
- Supportive management that values your input.
Unlock Health is looking for a Remote Associate Manager of Digital Media to lead impactful healthcare campaigns. Enjoy a competitive salary and a supportive remote work environment.
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