Marketing Program Manager - Remote Opportunity
About the Role
We are seeking a talented Marketing Program Manager to join our team on a fixed-term contract basis. This Marketing Program Manager remote position offers the flexibility of working from home or in a hybrid setup, primarily based in Marlow, United Kingdom. At Thomas, we are transforming into a disruptive AI-powered people science platform, and we need a skilled individual to lead our events marketing program.
What You'll Do
- Lead the end-to-end delivery of the Thomas events marketing program, covering both Thomas-owned and third-party sponsored events.
- Drive pre-event marketing activity to maximize awareness, audience engagement, and attendance.
- Manage post-event follow-up, including reporting, evaluation, lead alignment with Sales, and repurposing content.
- Collaborate closely with Partnerships to ensure events and activities support strategic relationship development and lead generation.
- Support broader marketing initiatives such as website updates, collateral creation, and digital campaign activity aligned to partnerships.
- Track performance and pipeline contribution of events and marketing activity, providing insights and recommendations for improvement.
- Utilize CRM and marketing automation tools to manage data, reporting, and campaign effectiveness.
- Oversee multiple concurrent projects with strong organization, attention to detail, and scalable processes.
Requirements
- Experience delivering B2B marketing programs, with strong exposure to event marketing or field marketing.
- Comfortable managing events end-to-end, from promotion through to post-event reporting and follow-up.
- Confident working with CRM and marketing automation platforms.
- Commercially aware, understanding how marketing activity contributes to pipeline and revenue.
- Highly organized and able to manage multiple projects simultaneously.
- Collaborative, proactive, and comfortable working across teams.
- Analytical mindset with the ability to interpret results and improve future campaigns.
- Thrive in a fast-paced environment where priorities evolve.
Nice to Have
- Experience in a SaaS environment.
- Knowledge of digital marketing strategies.
- Familiarity with data analytics tools.
What We Offer
- 25 days of holiday per annum, plus the opportunity to purchase up to an extra 5 days through our salary sacrifice holiday buy scheme.
- Early Finish Friday - Finish at 15:00 all year round.
- Hybrid Working - primarily working from home with some days agreed with the People Manager from the office.
- An extra day off for your birthday and for moving house!
- Employment Assistance Programme - access to Champion Health for expert advice and compassionate guidance.
- UK Healthcare - cash plan for various healthcare appointments.
- Gym Membership - contribution towards gym membership or membership at The Marlow Club.
- Perkbox - access to a health & wellbeing portal and discounts on retail products.
Join us as a Marketing Program Manager remote and be part of something transformative. Help us take Thomas Connect and the future of people science to the world!
This Marketing Program Manager remote position offers a unique opportunity to lead impactful marketing initiatives in a transformative SaaS environment. Enjoy flexibility and a supportive team culture.
Who Will Succeed Here
Expertise in B2B Marketing strategies, particularly in leveraging CRM tools like Salesforce for targeted campaigns and lead nurturing.
Strong project management skills with proficiency in tools such as Asana or Trello to effectively manage multiple marketing projects in a remote setting.
Analytical mindset with experience in data analysis and reporting, utilizing tools like Google Analytics and Excel to measure campaign performance and derive actionable insights.
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