MrFluffyFriend19.02.26
AI SCORE 8.5

Email Marketing Specialist for Pet Brand - Remote

$60K–$80K/year

About the Role

We’re looking for a passionate Email Marketing Specialist to join our dynamic e-commerce pet brand. This Email Marketing Specialist remote position offers you the chance to be part of a brand that values unmatched creative freedom, scaling potential, and incredible benefits as a freelancer. If you're experienced in building high-performing email flows and campaigns, this is an opportunity you won’t want to miss!

What You'll Do

  • Lead, develop, and execute high-converting email marketing strategies tailored for our pet products.
  • Set up, optimize, and manage automated email flows and campaigns using Klaviyo.
  • Analyze performance metrics and refine email strategies to maximize engagement and conversion rates.
  • Ensure a seamless and engaging customer journey through effective email communication.
  • Utilize the latest AI tools to enhance email marketing efforts and improve efficiency.

Requirements

  • Proven track record in email marketing for D2C e-commerce brands.
  • Expertise in Klaviyo, including flows, campaigns, segmentation, and A/B testing.
  • Exceptional English writing and communication skills are essential.
  • Strong analytical skills with experience in tracking and interpreting email marketing metrics.
  • Ability to work independently, take ownership, and drive results.

Nice to Have

  • Other language skills are a plus.

What We Offer

  • Fully remote team with flexible working hours.
  • Long-term collaboration opportunities.
  • Fun and international team culture.
  • Creative freedom in your role.
  • Fully paid yearly team trips (2023 Indonesia, 2024 Vietnam and Amsterdam, 2025 Thailand and Amsterdam!).
Language Requirements
EnglishC1
BasicIntermediateAdvancedNative
Why This Job8.5 of 10

This role offers a unique opportunity for an Email Marketing Specialist to thrive in a creative and flexible environment while working remotely for a pet brand.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

Proficiency in Klaviyo and experience in creating automated email campaigns that drive customer engagement and retention in the e-commerce sector.

Strong analytical mindset with the ability to leverage AI tools for optimizing email marketing strategies and interpreting campaign performance data.

Creative thinker who thrives in a remote work environment, exhibiting self-motivation and the ability to manage multiple projects while adapting to the fast-paced nature of the pet industry.

Learning Resources

Klaviyo Email Marketing Guideguide

Career Path

Email Marketing Specialist(Now)Email Marketing Manager(1-2 years)Head of Digital Marketing(3-5 years)

Market Overview

Market Size 2024
$10.2B
Annual Growth
15.5%
AI Adoption in Email Marketing
60%
Investment in Marketing Automation Tools
+35%
Labour Demand for Email Marketing Specialists
+25%
Avg Salary for Email Marketing Specialist
$70K

Skills & Requirements

Required
Email MarketingKlaviyoAnalytics
Growing in Demand
Data AnalysisPersonalization StrategiesMarketing Automation
Declining
Static HTML Email DesignBasic A/B Testing

Domain Trends

Increased Personalization
Over 75% of marketers report that personalized email content significantly improves engagement rates, leading to higher conversion.
AI-Driven Campaign Optimization
AI tools are being adopted by 60% of email marketers to optimize send times and content, improving open rates by up to 20%.
Integration with E-commerce Platforms
More than 70% of email marketing campaigns are now integrated with e-commerce platforms, enhancing customer engagement and driving sales.

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