Director of Revenue Marketing - Remote
About the Role
We are seeking a Director of Revenue Marketing - Remote to join our innovative team at Medical Informatics Engineering (MIE). Founded in 1995, MIE is a leader in health information technology solutions, dedicated to enhancing healthcare delivery through our web-based platform. As a Director of Revenue Marketing, you will play a pivotal role in architecting revenue engines in complex enterprise B2B environments, directly impacting our growth and success.
What You'll Do
- Architect and own the full-funnel revenue engine, ensuring alignment between Marketing and Sales.
- Define Qualified Accounts and optimize lifecycle conversion to drive measurable improvements in conversion rates.
- Implement signal-driven outbound programs to enhance lead generation.
- Redesign the marketing-to-revenue model to support enterprise growth.
- Own measurable marketing pipeline contributions across segments and continuously reallocate spend based on ROI performance.
- Build and scale account-based marketing (ABM/ABX) programs.
- Drive insights and present findings to executive leadership, ensuring data-driven decision-making.
- Manage HubSpot Enterprise architecture and reporting dashboards effectively.
Requirements
- Bachelor’s degree in Marketing, Business, or a related field (Master’s preferred).
- 8–12+ years of experience in B2B revenue marketing.
- Deep understanding of enterprise B2B sales cycles and strong CRM experience (HubSpot preferred).
- Demonstrated ownership of pipeline metrics and experience implementing account-based programs.
- Strong analytical skills and performance optimization capabilities.
- Ability to partner effectively with Sales Operations and present insights to executive leadership.
- HubSpot certifications are preferred.
Nice to Have
- Experience in the healthcare technology sector.
- Familiarity with additional marketing automation tools.
- Proven track record of driving revenue growth in a remote work environment.
What We Offer
- Competitive compensation ranging from $160,000 to $170,000 base salary.
- Comprehensive benefits package, including medical, dental, and vision insurance.
- 401k with company match to support your future.
- Unlimited Paid-Time Off (PTO) to promote work-life balance.
- Quarterly and annual bonuses tied to pipeline and revenue KPIs.
- Flexible work schedule to accommodate your lifestyle.
- Fully remote work environment, allowing you to work from anywhere.
This role offers a unique opportunity to lead revenue marketing in a pioneering health tech company. With competitive pay and a fully remote setup, it's ideal for experienced marketing professionals.
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