Senior Marketing Specialist - Remote Opportunity

About the Role

We're hiring a Senior Marketing Specialist to join our Growth team at Oscar Insurance. This is a fantastic opportunity for a Senior Marketing Specialist who is passionate about health technology and wants to make a difference in the healthcare industry. As a Senior Marketing Specialist, you will help create engagement and retention strategies for our key audiences, both B2B and D2C. This role is ideal for someone who thrives in a collaborative environment and is eager to contribute to a mission-driven company.

What You'll Do

• Contribute to defining campaign objectives that align with business goals based on a deep understanding of company metrics and marketing acumen.
• Support the creation of marketing and communication tactics by thinking through segmentation and value propositions, writing compelling copy, designing channel communications, and ensuring the campaign timeline remains on track.
• Manage the creation of tactical campaigns that support consumer experiences, influencing workstreams across various departments.
• Develop and implement campaign testing and A/B testing strategies to optimize campaigns over time.
• Analyze campaign results, extracting insights to share with cross-functional teams to drive continuous improvement.
• Act as a subject matter expert in the marketing organization, understanding membership, core Oscar products, provider experience, and tactics that influence key metrics.
• Ensure compliance with all applicable laws and regulations in marketing practices.
• Perform other duties as assigned by the Associate Director, Product Marketing.

Requirements

• Bachelor’s degree or 4+ years of relevant experience.
• 2+ years of experience engaging consumers and driving digital engagement.
• 1+ years of experience working closely with cross-functional teams such as brand strategy, creative teams, and marketing strategy.
• 1+ years of experience using data to inform decision-making.
• 1+ years of experience managing partners and projects cross-functionally within tight timelines.

Nice to Have

• 1+ years of experience with measurement and analytics and overseeing campaign tests/setup.
• Native/Bilingual Spanish speaker with the ability to write copy in Spanish fluently.
• A degree in marketing, business, economics, or finance.

What We Offer

• Base pay range of $79,488 - $104,328 per year.
• Participation in Oscar's unlimited vacation program.
• Annual performance bonuses.
• Comprehensive benefits including medical, dental, and vision coverage.
• 11 paid holidays and paid sick time.
• Paid parental leave and 401(k) plan participation.
• Life and disability insurance.
• Paid wellness time and reimbursements.