Senior Manager, Private Brand Strategy - Food & Wellness

About the Role

Join us as a Senior Manager, Private Brand Strategy - Food, Consumables, Health & Wellness at Walmart. This role is pivotal in shaping the future of retail by leveraging your expertise in brand management and strategy. As a Senior Manager, you will play a crucial role in activating Walmart's brand portfolio and ensuring a consistent customer experience across all touchpoints. This position is based in Bentonville, AR, and requires relocation.

What You'll Do

• Develop and implement strategies to drive growth for the private brand portfolio with a focus on digital brand activation.
• Activate the brand portfolio consistently across multiple categories and customer touchpoints.
• Analyze customer insights and market data to inform brand development and management decisions.
• Build and maintain high-visibility relationships with brand partners and stakeholders.
• Manage a multibillion-dollar portfolio, ensuring sound judgment and thoughtful planning.
• Influence cross-functional teams and external partners to achieve common goals.
• Drive innovation and improvements in customer experience through creative ideas.
• Utilize data analytics to assess brand performance and translate insights into actionable strategies.

Requirements

• Bachelor's degree in Business, Marketing, or related field.
• 4+ years of experience in brand development and management, or 6+ years in a related area.
• Strong analytical skills with the ability to interpret data and trends.
• Excellent communication and interpersonal skills to influence others.
• Experience working with cross-functional teams and managing complex projects.
• Entrepreneurial mindset with a focus on customer-centric decision-making.
• Proficiency in Microsoft Office, especially Excel.
• Preferred: Master's degree in Business Administration.

Nice to Have

• Experience in the retail or consumer goods industry.
• Familiarity with digital marketing strategies.
• Knowledge of vendor management processes.

What We Offer

• Competitive salary ranging from $90,000 to $180,000 annually.
• Performance-based bonuses and incentive awards.
• Comprehensive health benefits including medical, vision, and dental coverage.
• 401(k) match and stock purchase plan.
• Paid time off, including parental leave and sick leave.
• Access to Walmart's education benefit program for career advancement.
• Relocation support to assist with your move to Bentonville.
• A diverse and inclusive workplace culture.