Marketing & Publicity Manager - Non Fiction (Remote)

About the Role

We are seeking a talented Marketing & Publicity Manager for Non Fiction to join our dynamic team in a fully remote capacity. As a Marketing & Publicity Manager, you will play a crucial role in shaping our marketing strategies and public relations efforts, ensuring that our non-fiction titles reach a wide audience. This position offers a unique opportunity to work with a variety of authors and content creators, leveraging your skills in digital marketing and campaign management to drive engagement and sales.

What You'll Do

• Develop and implement comprehensive marketing strategies for non-fiction titles, focusing on audience engagement and brand visibility.
• Manage publicity campaigns, including author events, media outreach, and social media initiatives to promote our titles effectively.
• Collaborate with cross-functional teams to create compelling content that resonates with our target audience.
• Utilize data management tools and platforms like Smartsheet to track campaign performance and optimize strategies.
• Engage with authors and stakeholders to align marketing efforts with their vision and goals.

Requirements

• 3-5 years of experience in marketing and publicity, preferably in the publishing industry.
• Strong understanding of digital marketing strategies, including SEO, social media, and content marketing.
• Excellent communication and interpersonal skills to build relationships with authors, media, and partners.
• Proficiency in data management and marketing tools, such as Smartsheet and analytics platforms.
• Ability to work independently and manage multiple projects simultaneously in a remote environment.

Nice to Have

• Experience with AI concepts and tools, particularly OpenAI APIs.
• Familiarity with B2B marketing and account-based marketing strategies.
• Knowledge of compliance and government procurement processes.

What We Offer

• A comprehensive benefits program including medical, dental, and vision coverage.
• Flexible Spending Account and Health Savings Account options.
• 401(k) plan with company matching.
• Short and long-term disability insurance.
• Generous paid time off to promote work-life balance.