Digital Media Buyer - Experimentation Focus (Remote)

About the Role

We are seeking a talented Digital Media Buyer with a focus on experimentation to join our dynamic team. As a Digital Media Buyer - Experimentation Focus (Remote), you will play a crucial role in driving our marketing efforts through data-driven decisions and innovative strategies. This position offers the opportunity to work remotely while collaborating with a passionate team dedicated to achieving exceptional results.

What You'll Do

• Develop and execute digital media buying strategies across various platforms including Google Ads, Meta Ads, and LinkedIn Ads.
• Conduct A/B testing and analyze performance metrics to optimize campaigns and improve ROI.
• Utilize analytics tools to gather insights and make data-driven decisions for campaign adjustments.
• Collaborate with the creative team to design visually appealing ad content that resonates with target audiences.
• Manage budgets effectively and ensure campaigns are delivered on time and within budget.
• Stay updated on industry trends and best practices to enhance our media buying strategies.
• Provide regular reports on campaign performance and insights to stakeholders.
• Participate in team-building activities and contribute to a positive team culture.

Requirements

• 3+ years of experience in digital media buying, with a strong focus on experimentation and data analysis.
• Proficient in using Google Ads, Meta Ads Manager, and LinkedIn Ads.
• Strong analytical skills and experience with analytics tools such as Google Analytics and Excel.
• Excellent communication skills and ability to work collaboratively in a remote environment.
• Experience in A/B testing and performance marketing.
• Creative mindset with a keen eye for visual communication and branding.
• Ability to manage multiple campaigns and prioritize tasks effectively.

Nice to Have

• Familiarity with Connected TV advertising and paid campaigns on platforms like TikTok.
• Experience in B2C sales and outbound sales strategies.
• Knowledge of customer service best practices.

What We Offer

• Remote work flexibility and a supportive work environment.
• Home office budget to create your ideal workspace.
• Health and wellness budget to support your well-being.
• 25+ working days of holidays plus 2 paid volunteering days per year.
• Personal development opportunities and career advancement pathways.
• Annual achievement bonus based on performance.
• Exclusive access to company products and regular team-building activities.
• Additional benefits including a Welcome Package and more.