Account Based Marketing Manager - Remote
About the Role
We are seeking an experienced Account Based Marketing Manager - Remote to join our dynamic team. In this role, you will lead our account-based marketing initiatives, driving engagement and growth through targeted campaigns. As an Account Based Marketing Manager - Remote, you will work closely with sales and marketing teams to align strategies and optimize customer engagement.
What You'll Do
- Develop and implement account-based marketing strategies to drive demand and engagement.
- Collaborate with sales teams to identify key accounts and tailor marketing efforts accordingly.
- Utilize data analysis to measure campaign effectiveness and optimize future initiatives.
- Manage content creation for targeted campaigns, ensuring alignment with brand messaging.
- Engage with stakeholders to foster relationships and enhance customer experience.
Requirements
- 3+ years of experience in account-based marketing or B2B marketing.
- Strong understanding of CRM tools and campaign management.
- Proven ability to analyze data and derive actionable insights.
- Excellent communication and leadership skills.
- Experience with HubSpot or similar platforms is a plus.
Nice to Have
- Experience in SaaS marketing.
- Familiarity with financial management and forecasting.
- Previous experience in a leadership role.
What We Offer
- Flexible remote working options to promote work-life balance.
- 3% company pension contribution to support your future.
- Enhanced benefits for significant life milestones.
- Continuous professional development training to advance your career.
- Clear career pathways towards leadership roles within the company.
- A supportive company culture that values employee well-being.
- Occupational health and well-being support for all employees.
- Internal reward points scheme to recognize your contributions.
- A welcome pack upon starting to help you settle in.
This remote Account Based Marketing Manager role offers a competitive salary, flexible working, and opportunities for professional growth in a supportive environment.
Who Will Succeed Here
Proficiency in using CRM tools such as HubSpot or Salesforce to analyze customer data and tailor marketing strategies effectively.
A data-driven mindset with a strong ability to interpret analytics for campaign optimization and performance measurement, particularly using tools like Google Analytics or Tableau.
Experience in creating compelling content tailored for B2B audiences, demonstrating creativity and strategic thinking in campaign management.
Learning Resources
Career Path
Market Overview
Skills & Requirements
Domain Trends
Industry News
Loading latest industry news...
Finding relevant articles from the last 6 months