Senior B2C Marketing Manager - Remote Opportunity

About the Role

We are seeking a Senior B2C Marketing Manager to join our mission-driven team at Too Good To Go. This Senior B2C Marketing Manager remote position focuses on empowering individuals to combat food waste through innovative marketing strategies. You will play a pivotal role in driving our brand's presence and consumer engagement in France, contributing to our mission of reducing food waste globally.

What You'll Do

• Lead the development and execution of brand and marketing storytelling across owned and paid channels.
• Drive local campaigns and consumer activations, leveraging seasonal moments to maximize impact.
• Manage creative production briefings for our in-house team, ensuring alignment with brand objectives.
• Coordinate centrally-led Paid User Acquisition efforts to foster growth in the French market.
• Collaborate with Global CRM teams to engage users meaningfully and tailor global campaigns for local execution.
• Work closely with Trade Marketing and PR to ensure cross-functional alignment and maximize opportunities.
• Identify local trends and opportunities to enhance brand visibility and engagement.
• Foster strong relationships with marketing colleagues across Southern Europe to share ideas and ensure consistent brand alignment.

Requirements

• Significant experience in growth marketing, with a core focus on consumer marketing and brand building.
• Exceptional communication skills, with a talent for storytelling and a clear, empathetic communication style.
• Strong organizational skills and the ability to multitask effectively across virtual teams.
• Hands-on experience in planning and executing consumer marketing campaigns across various platforms.
• Proficiency in both French and English, with a keen eye for detail in creative content.
• A results-oriented mindset with a passion for making a positive impact on society and the environment.

Nice to Have

• Experience in a fast-paced scale-up environment.
• Familiarity with digital marketing tools and analytics.
• Previous work in social impact or sustainability-focused organizations.

What We Offer

• A unique opportunity to work in a certified B Corporation focused on social impact.
• Flexible hybrid working arrangements from our offices or remotely.
• Additional parental leave and days off beyond local legislation.
• Health insurance and pension plans tailored to your country of employment.
• Regular social events and a supportive team culture that celebrates successes.
• Paid volunteer time through our Shareback volunteering program.
• Opportunities for personal and professional development in a dynamic environment.