Alpaca12.02.26
AI SCORE 8.5

Remote Events Marketing Manager - Join a Leading FinTech Company

$80K–$120K/year

About the Role

We are seeking a passionate Remote Events Marketing Manager to join our dynamic team at Alpaca. As a leading FinTech company, we are on a mission to open financial services to everyone globally. In this role, you will own the end-to-end event strategy, planning, and execution that grows Alpaca’s presence across two core audiences: institutional partners and our developer-first retail community. This is an exciting opportunity to make a significant impact in a rapidly growing company.

What You'll Do

  • Develop and own Alpaca’s annual events strategy for both B2B and B2C audiences.
  • Plan and execute high-impact virtual and in-person events, including executive conferences and developer workshops.
  • Collaborate with cross-functional teams in Marketing, Product, Sales, and Business Development to drive awareness and engagement.
  • Build integrated promotional plans that deliver measurable business outcomes.
  • Transform events into a repeatable engine for community growth, brand trust, and pipeline influence.

Requirements

  • 3-5 years of experience in events marketing, preferably in the FinTech or tech industry.
  • Proven track record of managing successful events from strategy to execution.
  • Strong communication and interpersonal skills to engage with diverse audiences.
  • Ability to work independently in a fully remote environment.
  • Familiarity with marketing automation tools and CRM systems.

Nice to Have

  • Experience in the financial services sector.
  • Knowledge of API and developer communities.
  • Previous experience in a startup or fast-paced environment.

What We Offer

  • Competitive salary ranging from $80,000 to $120,000 per year.
  • Fully remote work environment with flexible hours.
  • Opportunity to work with a diverse, global team.
  • Access to professional development resources and training.
  • Health, wellness, and other employee benefits.
Language Requirements
EnglishC1
BasicIntermediateAdvancedNative
Why This Job8.5 of 10

This Remote Events Marketing Manager position at Alpaca offers a unique opportunity to drive impactful events in a leading FinTech company. With a competitive salary and fully remote work, it's an attractive role for marketing professionals.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

Proficiency in CRM tools like HubSpot or Salesforce to effectively manage and analyze event data and customer relationships, ensuring targeted marketing strategies.

Strong skills in digital marketing and social media platforms to effectively promote events to both B2B and B2C audiences, leveraging tools like Hootsuite or Buffer for scheduling and analytics.

A data-driven mindset with experience in using analytics tools such as Google Analytics to measure event success and optimize future marketing strategies based on insights.

Learning Resources

Event Marketing: How to Plan and Execute Successful Eventsarticle

Career Path

Remote Events Marketing Manager(Now)Senior Events Marketing Manager(2-4 years)Director of Marketing Events(5-7 years)

Market Overview

Market Size 2024
$1.5B
Annual Growth
10.5%
AI Adoption in Event Tech
62%
Investment in Event Tech
+45%
Labour Demand for Event Managers
+25%
Avg Salary for Event Marketing Managers
$78K

Skills & Requirements

Required
Event PlanningMarketing StrategyB2B Marketing
Growing in Demand
Digital Marketing AnalyticsVirtual Event ManagementContent Marketing
Declining
Traditional Print MarketingBasic Email Marketing

Domain Trends

Rise of Hybrid Events
Hybrid events are expected to grow by 35% in 2024, combining in-person and virtual elements to reach wider audiences.
Increased Use of AI Tools
62% of event planners are adopting AI technologies for personalization and attendee engagement, enhancing the event experience.
Focus on Sustainability
Over 50% of event organizers are prioritizing sustainable practices, with a 30% increase in demand for eco-friendly event solutions.

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