Talantix.io
Remote Position•26.02.26
AI SCORE 8.5

PLG Campaign Marketing Manager - Remote

$90K–$120K/year
RemoteB2B SaaS
Campaign Management•Data Analysis•Digital Marketing•Social Media Marketing•Email Marketing•HTML•CSS•Figma

About the Role

We are looking for a PLG Campaign Marketing Manager - Remote to join our dynamic team. In this role, you will play a pivotal part in driving product-led growth through innovative marketing campaigns. You will leverage data-driven insights to enhance user engagement and optimize our marketing strategies.

What You'll Do

  • Develop and execute comprehensive marketing campaigns that align with our product-led growth strategy.
  • Utilize analytics to measure campaign performance and iterate on strategies for improvement.
  • Collaborate with cross-functional teams to ensure cohesive messaging across all channels.
  • Manage multichannel marketing efforts, including digital, social media, and email marketing.
  • Engage with influencers and partners to amplify campaign reach and effectiveness.

Requirements

  • 3-5 years of experience in campaign marketing, preferably in a SaaS or tech environment.
  • Strong understanding of product-led growth principles and lifecycle marketing.
  • Proficiency in tools such as Figma, HTML, and CSS.
  • Experience with data analysis and performance metrics.
  • Excellent communication and project management skills.

Nice to Have

  • Experience in cybersecurity or AI marketing.
  • Familiarity with video game industry marketing strategies.
  • Knowledge of integrated marketing and demand generation tactics.

What We Offer

  • Competitive salary and equity package.
  • Career advancement opportunities.
  • Direct impact on cybersecurity innovation.
  • Flexible remote work environment.
  • Supportive team culture focused on collaboration and growth.
Why This Job8.5 of 10

This role offers a unique opportunity to lead innovative marketing campaigns in a remote setting, with a competitive salary and equity package. Ideal for those passionate about product-led growth.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

→

Proficient in utilizing tools like Google Analytics and HubSpot for campaign management and data analysis, capable of interpreting data to drive marketing decisions.

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Self-motivated and organized, thriving in a remote work environment with strong time management skills to juggle multiple campaigns effectively.

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Experience with design tools such as Figma and basic HTML/CSS to create visually appealing marketing assets that enhance user engagement.

Learning Resources

→Digital Marketing Specializationcourse
→The Ultimate Guide to Campaign Managementguide
→Data-Driven Marketing: How to Use Data to Drive Growthcourse

Career Path

PLG Campaign Marketing Manager - Remote(Now)→Senior Campaign Marketing Manager(1-2 years)→Director of Marketing Strategy(3-5 years)

Market Overview

Market Size 2024
$6.5B
Annual Growth
15.2%
AI Adoption in Marketing
67%
Investment in Digital Marketing Tools
+45%
Labour Demand for Campaign Managers
+20%
Avg Salary for Campaign Marketing Manager
$85K

Skills & Requirements

Required
Campaign ManagementData AnalysisDigital Marketing
Growing in Demand
Marketing Automation (e.g., HubSpot)Content StrategySEO Optimization
Declining
Traditional Media BuyingBasic Graphic Design (e.g., Photoshop)

Domain Trends

Increased Use of AI in Campaign Management
67% of marketers are adopting AI tools to enhance targeting and personalization in campaigns.
Rise of Omnichannel Marketing Strategies
Over 75% of companies are implementing omnichannel strategies, leading to a 30% increase in customer engagement.
Shift Towards Data-Driven Decision Making
92% of marketers report that data analytics is crucial for campaign performance measurement, leading to a 25% increase in ROI.

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