Marketing Operations Coordinator - Remote Position

About the Role

We are seeking a dedicated Marketing Operations Coordinator remote to join our team at Rentokil Initial. In this role, you will be instrumental in supporting our marketing department by tracking leads, analyzing customer insights, and monitoring automated campaigns. You will ensure that all marketing activities are measured, optimized, and aligned with our business goals.

What You'll Do

• Lead Management: Track leads from initial capture to conversion while maintaining accurate reporting on lead volumes, sources, and outcomes.
• Customer Insights & Analysis: Support the creation and distribution of customer satisfaction surveys, analyze survey data, and generate insights to inform marketing strategies and improve customer experience.
• Internal Program Monitoring: Track internal lead-boosting initiatives and report on their effectiveness, ensuring alignment with business objectives.
• Email Marketing Oversight: Monitor automated email campaigns, track email addresses generated, and report on campaign performance metrics.
• Support Local Marketing Initiatives: Assist with the planning and execution of local marketing campaigns and events, coordinating with internal teams and external partners as necessary.
• Marketing Audit Support: Assist in conducting marketing audits to ensure compliance, consistency, and optimization of marketing activities.
• CRM Proficiency: Maintain and utilize the company’s CRM system for lead tracking, reporting, and campaign management, ensuring data accuracy.
• Reporting & Communication: Prepare regular reports on leads, campaigns, survey results, and other marketing activities, providing actionable recommendations for process improvements.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 1–3 years of experience in marketing operations, campaign coordination, or lead management.
• Strong analytical skills with experience in reporting and data interpretation.
• Familiarity with CRM systems, marketing automation, and survey tools.
• Excellent organizational, multitasking, and communication skills.
• Detail-oriented and proactive with a collaborative mindset.
• Experience in B2B marketing or demand generation.
• Knowledge of local market dynamics and marketing trends.
• Understanding of email marketing metrics, lead scoring, and customer engagement tracking.

Nice to Have

• Experience with marketing analytics tools.
• Knowledge of digital marketing strategies.
• Familiarity with project management software.

What We Offer

• Competitive salary based on experience.
• Medical insurance coverage.
• Class B benefits.
• 22 vacation days per year.
• Opportunities for professional development and growth.