Toast07.03.26
AI SCORE 8.2

Associate, Internal & External Event Marketing - Remote

$69K–$110K/year

About the Role

We are seeking an Associate for Internal & External Event Marketing to join our team at Toast. This role is perfect for someone who is passionate about event planning and thrives in a fast-paced environment. As an Associate in Event Marketing, you will play a crucial role in supporting the planning and execution of various events, both internal and external. This position is ideal for those who enjoy managing logistics and collaborating with multiple teams to create memorable experiences. Join us as we enhance our brand and connect with our customers through impactful events.

What You'll Do

  • Support the planning and execution of a variety of events, including team trainings, company-wide programs, tradeshows, and customer-facing experiences.
  • Manage event logistics such as venue and vendor coordination, travel arrangements, shipping, materials preparation, and onsite attendee experience.
  • Collaborate cross-functionally with teams across Toast (Marketing, Sales, People, Communications, Product, Customer Success, and more) to ensure events align with business priorities and goals.
  • Maintain event timelines, calendars, and detailed checklists to keep programs on track and well-executed.
  • Assist with budget tracking, forecasting, vendor invoicing, and basic ROI or performance reporting for assigned events.
  • Support staffing coordination, schedules, and onsite expectations for internal teams participating in events.
  • Partner closely with Marketing Operations (MOPs) to support event setup, tracking, and reporting, including registration data, lead uploads, campaign attribution, and performance dashboards.
  • Support post-event follow-up including surveys, reporting, documentation of learnings, and recommendations for improvement.

Requirements

  • 1-3 years of event planning or coordination experience across internal events, external events, or both.
  • Proven ability to manage multiple projects simultaneously in a fast-paced, deadline-driven environment.
  • Highly organized, detail-oriented, and resourceful with strong project management skills.
  • Strong communicator with the ability to collaborate effectively across cross-functional stakeholders.
  • Experience supporting budgets and tracking expenses for events or programs.
  • Familiarity with registration platforms (Cvent, Bizzabo) and CRM or project management tools preferred.
  • Positive, solutions-oriented mindset and strong team player.
  • Willingness to travel approximately 10-15%, including some weekends.

What We Offer

  • Competitive salary ranging from $69,000 to $110,000 based on skills and experience.
  • Comprehensive benefits package that supports a healthy lifestyle.
  • Flexible work environment with a hybrid model that values individual needs.
  • Opportunities for professional development and continuous learning.
  • Supportive team culture that embraces diversity and inclusion.
  • Access to AI tools that enhance productivity and efficiency.
  • Remote work benefits that allow for a better work-life balance.
Why This Job8.2 of 10

This role at Toast offers a dynamic opportunity to engage in event marketing within a supportive team environment. Enjoy a competitive salary and flexible work options.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

Proficient in using CRM tools like Salesforce or HubSpot for tracking event participation and managing vendor relationships.

Highly organized with a strong ability to manage multiple projects simultaneously, ensuring all event logistics are executed flawlessly in a remote or hybrid setting.

Possesses a detail-oriented mindset with experience in budget tracking for events, allowing for effective financial management and resource allocation.

Learning Resources

Event Planning Guideguide

Career Path

Associate, Internal & External Event Marketing(Now)Event Marketing Coordinator(1-2 years)Senior Event Marketing Manager(3-5 years)

Market Overview

Market Size 2024
$1.1B
Annual Growth
10.5%
AI Adoption in Event Planning
37%
Investment in Event Tech
+25%
Labour Demand for Event Planners
+15%
Avg Salary for Junior Event Planners
$50K

Skills & Requirements

Required
Event PlanningProject ManagementBudget Tracking
Growing in Demand
Digital MarketingData AnalyticsVirtual Event Platforms
Declining
Traditional Print MarketingBasic Email Marketing

Domain Trends

Rise of Hybrid Events
Hybrid events are becoming the norm, with 70% of event planners indicating they will continue to offer hybrid options post-pandemic.
Increased Use of AI for Personalization
37% of event marketers are using AI tools for attendee personalization, leading to improved engagement and satisfaction.
Focus on Sustainability
Over 60% of event planners are prioritizing sustainable practices, reflecting a growing demand for eco-friendly events.

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